HUL, Ogilvy set sail on river cleanliness drive at Kumbh

In Campaigns By M4G Bureau - February 28, 2019

Along with Ogilvy, the brand has come up with a unique concept called ‘Swachhata Ki Sawari’ for continuous cleaning of the river

1st Transit Media Talks Conference to be convened in Mumbai tomorrow

In OOH News By M4G Bureau - February 27, 2019

The deliberations at the conference will centre on new and emerging investment and advertising opportunities in the transit media space

Kansai Nerolac honours Maha Kumbh through art

In Campaigns By M4G Bureau - February 27, 2019

The brand’s 104 feet mural on the building facade is meant to be a homage to saints, sadhus and pilgrims visiting the Kumbh Mela

Ocean, AGS Airports launch 40m advertising tower near Glasgow International Airport

In Digital OOH By Rajiv Raghunath - February 26, 2019

The double-sided advertising screen will deliver more than two million impacts a fortnight as motorists and their passengers travel in both directions along the M8 motorway corridor between Glasgow and Edinburgh

UK OOH reports strong growth of 8.1% in Q4 of 2018

In Research By M4G Bureau - February 26, 2019

Digital accounted for 53% of the total Out of Home revenues, according to the report by trade body Outsmart

Brand Promoters bags Smart Toilet tender for 30 years

In OOH News By Bhawana Anand - February 26, 2019

The tender has been allotted under the Smart City development project in tune with the Swachh Bharat programme

MiG flies high on OOH with fighter planes

In Gallery By M4G Bureau - February 25, 2019

Fighter jets manufacturer MiG leveraged the outdoor medium in association with adversize.in to showcase its latest fighter MiG-35, as part of the build-up to the recently concluded Aero India Show held in Bengaluru during February 20-24th, 2019.

oOh!media delivers double-digit organic revenue growth

In OOH News By M4G Bureau - February 25, 2019

Organic revenue increased by 10% to $416.8 million; the strong contribution from the Commute business, which was acquired on 28 September 2018, resulted in total revenue increasing by 27% to $482.6 million

MiG’s OOH route to promote fighter planes

In Campaigns By M4G Bureau - February 25, 2019

The fighter jet manufacturer’s OOH campaign, in association with adversize.in, was executed with special permission from the Karnataka High Court

JCDecaux launches intl audience measurement tool for airports

In OOH News By M4G Bureau - February 22, 2019

The new solution will be launched at Paris Aéroport, then at Changi Airport Singapore in April, before being gradually rolled out across main hubs