Kurl-On catches bus for branding in Bangalore

In Campaigns By M4G Bureau - January 14, 2020

The brand ensures presence via bus branding in the market facing blanket ban on hoardings

Enkon OOH launches pDOOH network in metro cities

In Digital OOH By Ria Banerjee - January 13, 2020

Around 600 programmatic digital out of home screens are seen to be playing daily in approx. 200 cafes, 100 fine dining restaurants and lounge bars across Delhi, Mumbai, Pune, Bangalore & Kolkata

DAN elevates Sidharth Rao to Chairman, Happy mcgarrybowen & Dentsu Webchutney

In OOH News By M4G Bureau - January 07, 2020

The announcement also reinforces DAN's legacy to retain all its agency founders who chose to partner and participate with the network through various strategic acquisitions.

Will wi-fi on board Metro trains alter ad consumption patterns?

In OOH News By Bhawana Anand - January 07, 2020

Media concessionaires operating on DMRC networks have mixed views on the likely impact on ad consumption

Nexyite installs interactive DOOH media at Visakhapatnam Rly Station

In Digital OOH By Bhawana Anand - January 07, 2020

HII system is a combination of smart digital kiosk and digital signage vertically mounted 50-inch display for displaying social awareness, public awareness as well as commercial advertisements

Starcom bags the INR 100 crore upGrad account

In OOH News By M4G Bureau - January 06, 2020

upGrad is in the process of charting out an ambitious branding and communication roadmap

BBC marks launch of new vampire show with clever play of shadows

In Gallery By M4G Bureau - January 06, 2020

In honour of a new version of Dracula on the small screen, the BBC has unveiled two billboards that, when lit, create a silhouette of the Transylvanian count’s face.

Haryana Govt invites bid for 112 bus shelters

In OOH News By M4G Bureau - January 03, 2020

Located in Gurugram Metropolitan Area, the tender will be given accordance with request for qualification

Imagicaa launches ‘Fan Bus Parade’ with Iconic IP characters

In Campaigns By Ria Banerjee - January 03, 2020

The brand leverages festive time with an on-ground activity designed to build bond with the audience

Sapphire expands transit portfolio with new acquisition

In OOH News By Bhawana Anand - January 03, 2020

The company has bagged sole rights for 96 BRT bus shelters in the capital