Coral Media launches new integrated agency Coral Infinite

In OOH News By M4G Bureau - February 01, 2021

Offering 360-degree media led solutions across OOH, retail, events, BTL and the digital space, the agency will be led by Nitin Rastogi as CEO

GHMC announces service centric OOH ad plans

In OOH News By M4G Bureau - February 01, 2021

As per the new announcement by The Greater Hyderabad Municipal Corporation (GHMC), ads will be permitted on public utilities and advertisers will have to allot 10% of the overall space for promotions and public service announcements for 10% of the time in a year.

MediBuddy appoints Manoj Balaji as Senior Vice President & Business Head of the Corporate Business Unit

In OOH News By M4G Bureau - January 29, 2021

Manoj is a senior business leader with over 14 years+ experience across healthcare, health insurance, consumer internet, IT/ITES sectors in both B2B and B2C realms

‘Budget must boost consumer sentiment, spends’

In OOH News By Bhawana Anand - January 29, 2021

Ashish Bhasin, CEO-APAC and Chairman-India, Dentsu, and Anand Bhadkamkar, CEO-India, Dentsu, spell out their wish list for the advertising industry from Union Budget 2021

TV9 News creates OOH scoop to promote new channel

In Campaigns By M4G Bureau - January 28, 2021

A month-long OOH activity has been executed across entire West Bengal

‘Combine OOH, mobile to drive engagement, relevancy, reach’

In Digital OOH By M4G Bureau - January 28, 2021

Moving Walls cites how the synergy has worked well for different brand campaigns

Vistar Media partners with Arrivalist’s measurement capabilities for travel sector

In OOH News By M4G Bureau - January 27, 2021

Travel marketers can use Vistar’s programmatic technology to engage and stay connected with potential visitors across transit touchpoints

PPDS appoints Christian Krela to drive growth in DACH AV market

In OOH News By M4G Bureau - January 25, 2021

Krela comes with more than 20 years of industry experience, including high profile roles at Kramer, ClearOne, Milestone AV Technologies and more

AAI signs agreement with Adani Group for 3 airports

In OOH News By M4G Bureau - January 25, 2021

The Adani Group will operate, manage and develop the airports for the next 50 years, in accordance with the terms and conditions specified in the Concession Agreements

TOMI launches mask detection function and reactivates pedestrians’ detection and counting feature

In Digital OOH By M4G Bureau - January 22, 2021

In addition to the new feature, TOMI displays advising messages according to the number of people detected