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OOH Solutions

Metro media owners placing high premium on quality of formats
Metro media owners placing high premium on quality of formats

By Bhawana Anand - March 16, 2018

OOH firms holding long-tenured media rights on different Metro networks are ensuring that the media offerings are of the highest quality; Promoflex Display System is leveraging the opportunity to manufacture top-quality media

Macro Media Digital, Hannu Marketing install Arrow’s Efi-VUTEk 5r UV inkjet digital printer
Macro Media Digital, Hannu Marketing install Arrow’s Efi-VUTEk 5r UV inkjet digital printer

By M4G Bureau - March 13, 2018

The Vutek LED roll-to-roll 5r can handle a variety of flexible and rigid media, which makes it a perfect match for all close-view indoor and outdoor applications including building wraps, billboards, etc.

‘Need end-to-end solutions for flex management’
‘Need end-to-end solutions for flex management’

By Bhawana Anand - February 13, 2018

Santhosh P G, CEO of People Design & Communications, Bhagwath Prasad, MD of Printech Digital Imaging, Naresh Kumar Dasari, MD of Macro Media Digital Imaging, and Rajib Das of Spectacular MMT, discussed the key challenges that confront the industry and the probable solutions for making digital printing truly ‘green’

Eco-friendly fabric gradually finding market in Chattisgarh, though it’s still early days
Eco-friendly fabric gradually finding market in Chattisgarh, though it’s still early days

By Bhawana Anand - February 07, 2018

While the demand for fabric prints is still negligible, there is some traction for the business. Most of the demand is coming in for short formats like backlit and frontlit displays

NEC Display Solutions acquires LED solutions provider S[quadrat]
NEC Display Solutions acquires LED solutions provider S[quadrat]

By M4G Bureau - February 06, 2018

The acquisition further strengthens and positions NEC as one of the world’s leading visual solutions provider while supporting a more consultative market approach focusing on in-depth understanding of customer challenges and vertical industry opportunities

Orango Solutions introduces eco-friendly signages at Srinagar Airport
Orango Solutions introduces eco-friendly signages at Srinagar Airport

By Bhawana Anand - January 31, 2018

The 100% recyclable fabric-based signage solutions have been used in place of PVC; 10 media units at the airport have been wrapped with this eco-friendly material

Prince Digi Graphics adds Efi Vutek GS3250 LXPro LED to its portfolio
Prince Digi Graphics adds Efi Vutek GS3250 LXPro LED to its portfolio

By M4G Bureau - January 30, 2018

The GS3250 LX PRO comes with dual resolution capability of 600 dpi or 1000 dpi for superior graphics. It allows the firm to tap into premium margin jobs and provide same day order-to-delivery.

Irish start-up Solar AdTek brightens OOH solar lighting prospects
Irish start-up Solar AdTek brightens OOH solar lighting prospects

By M4G Bureau - January 09, 2018

The company has set up solar lighting systems in Ireland and France and will be foraying into the UK, Italy, Dubai and Belgium markets this year; to supply 1,300 sets of LED lights for use in advertising signs in UK motorway service stations and 600 for use in rail and bus stations in Ireland

Experiences Digital leverages crowd analytics to enhance media monitoring
Experiences Digital leverages crowd analytics to enhance media monitoring

By Amaan Kazmi - December 29, 2017

Using crowd analytics, the firm provides to clients receive weekly reports of traffic movement, play time of ad, impressions, location wise performance of specific creatives and the duration for which the screen was live

Promoflex Display System building Jaipur Metro advertising formats
Promoflex Display System building Jaipur Metro advertising formats

By M4G Bureau - December 21, 2017

Promoflex is building profile-based formats such as wall mounters of 12ft x 5 ft and 10ft x 5ft sizes and pedestals of 10ft x 6ft size. Both formats are back-lit and flex based

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