Logic to display data driven digital solutions at OAC’s OOH Expo

Logic, a leading technology and digital signage displays firm, will showcase their products at OAC’s OOH Expo which will be held along with the OOH Advertising Convention on July 26 and 27 at Hilton Garden Inn, Bengaluru. 

Talking about how Logic plans to use their products to interact with consumers, Pankaj Bellad, Business Head, Logic said “At Logic, we understand the power of grabbing attention in the dynamic world of OOH advertising. At OAC 2024 OOH Expo, we will showcase a range of solutions designed to make audiences take notice and amplify the impact of your OOH campaigns:

1. Data-Driven Targeting: We will demonstrate how our technology integrates seamlessly with data-driven targeting platforms. This allows you to optimise campaign placement and ensure your message reaches the right audience at the right time.

2. Dynamic Content Management: Gone are the days of static billboards. Our solutions allow for real-time content updates, enabling you to tailor your message based on factors like weather, time of day, and even audience demographics. Imagine displaying targeted promotions during peak shopping hours or adjusting content based on local weather conditions.

“By showcasing innovative technology, emphasising data-driven targeting, and highlighting the power of dynamic content, we aim to capture the audiences’ attention at OAC 2024 and demonstrate how Logic empowers you to create truly impactful OOH experiences.”

Highlighting the points that they look forward to the most as an exhibitor at OAC, Pankaj said, “As an exhibitor at OAC 2024, we see great value in connecting with OOH leaders including networking with potential clients, partners, and industry thought leaders, fostering collaboration and driving innovation within the OOH space. OAC presents a fantastic platform to learn about the latest trends and best practices in OOH advertising. We are eager to attend talks, presentations, and discussions to stay ahead of the curve and discover new ways to help our clients succeed. We are passionate about sharing our knowledge and expertise with the OOH community. Participating in OAC allows us to showcase our innovative solutions and inspire others to push the boundaries of OOH advertising.

By participating in OAC 2024, Logic gains valuable insights into emerging trends and strengthens our ability to deliver impactful OOH solutions that empower our clients to succeed.