Tuesday, July 16, 2024

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OOH Solutions

Logic to display data driven digital solutions at OAC’s OOH Expo
Logic to display data driven digital solutions at OAC’s OOH Expo

By Sakshi Sanghavi - July 15, 2024

“At OAC 2024, we see great value in connecting with OOH leaders including networking with potential clients, partners, and industry thought leaders, fostering collaboration and driving innovation within the OOH space,” says Pankaj Bellad, Business Head, Logic

'Radiant Synage to showcase signage solutions at OAC’s OOH Expo'
'Radiant Synage to showcase signage solutions at OAC’s OOH Expo'

By Sakshi Sanghavi - July 12, 2024

“The convention attracts industry leaders, potential clients, and fellow exhibitors, providing a vibrant platform to connect, share insights, and explore potential collaborations,” says Murali Krishna, Director- Sales and Operations, Radiant Synage

Xtreme Media to showcase cutting-edge solutions at OAC’s OOH Expo in Bengaluru on July 26-27
Xtreme Media to showcase cutting-edge solutions at OAC’s OOH Expo in Bengaluru on July 26-27

By Sakshi Sanghavi - July 11, 2024

“Our goal is to raise product awareness and effectively communicate our latest innovations among audiences from the DOOH industry, helping them make informed and confident decisions when purchasing outdoor LED displays,” says Sanket Rambhia, Director, Xtreme Media.

Leading the way in customised digital display solutions
Leading the way in customised digital display solutions

By Sakshi Sanghavi - June 26, 2024

Gaganpreet Singh Malhotra, Director, Wybor speaks about offering quality solutions in a price-sensitive market

US-based Formetco invests in 175,000 sq.ft digital manufacturing facility
US-based Formetco invests in 175,000 sq.ft digital manufacturing facility

By M4G Bureau - May 08, 2024

This expansion is designed to consolidate the manufacturing of digital billboards and digital scoreboards and allows for a new line of high-resolution tight pixel pitch digital indoor displays.

75Media launches bespoke software Ask BOB for OOH campaign planning
75Media launches bespoke software Ask BOB for OOH campaign planning

By M4G Bureau - April 17, 2024

The proprietary software will give agencies, brands and individual businesses access information on 540+ 75Media sites to help plan campaigns

Central Force completes Plan B OOH commissioned study to deliver OOH audience impressions data for Singapore market
Central Force completes Plan B OOH commissioned study to deliver OOH audience impressions data for Singapore market

By Rajiv Raghunath - April 12, 2024

The Central Force data allows Plan B OOH to precisely state weekly or even daily impressions plus impressions per spot played, to support programmatic Digital OOH buying on a CPM basis.

Next Stop: Innovation! Elevating bus shelters with LED display technology
Next Stop: Innovation! Elevating bus shelters with LED display technology

By Sakshi Sanghavi - April 11, 2024

Xtreme Media revolutionises urban transit in Guwahati with smart LED displays at bus depots, in association with Prodigy Communications and Marketing Pvt Ltd

Oman’s leading DOOH network Mubashir secures funding from ITHCA Group to power growth into new markets
Oman’s leading DOOH network Mubashir secures funding from ITHCA Group to power growth into new markets

By M4G Bureau - April 02, 2024

Mubashir’s platform reaches millions of people across Oman through its network of strategically located digital screens.

Ipsos launches OOH solution to drive advertisers’ brand success
Ipsos launches OOH solution to drive advertisers’ brand success

By Rajiv Raghunath - March 21, 2024

Developed in a multi-disciplinary approach, the solution measures a diverse range of thoughts, feelings, and immediate emotions to provide comprehensive diagnostics, including sales predictive performance indicators, enabling quick optimisation with key indicators of creative potential.

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