Worldcom OOH joins International Advertising Association

Worldcom OOH has announced its incorporation into the International Advertising Association (IAA), a highly influential network of marketing and communications professionals in the world.

At a meeting that took place at the Worldcom OOH offices in New York, Valentín Bueno, CEO of Worldcom OOH, and Jonathan Mark, Managing Director of Worldcom OOH for the United States and Canada, welcomed Dagmara Szulze, Managing Director of IAA Global, and Tom Steim, Vice President and Corporate Member in the USA and Canada of the IAA and gathered for the signing and officialisation of the company's entry.

“We celebrate with great satisfaction our integration into the IAA, a milestone that reinforces our commitment to excellence and innovation in the advertising industry. Being part of the International Advertising Association provides us access to a vast landscape of opportunities and global resources that will enhance our capabilities, always with the aim of offering more strategic and effective solutions to our clients. Participation in this significant global organisation will give us the opportunity to connect across the five continents with the world's leading advertisers and agencies. At the same time, it allows us to access a wide range of knowledge, contacts, and best practices that will undoubtedly boost our growth and contribute to the continuous development of Worldcom as a global reference in the world of outdoor advertising,” commented Valentín Bueno, CEO of Worldcom OOH.