By M4G Bureau - June 03, 2024

The International Cricket Council (ICC) has partnered with Mera Hoardings to promote the T20 World Cup on OOH formats on a global scale. This collaboration aims to raise awareness for the T20 Cricket World Cup in the USA, Guyana, and Barbados, where the matches are being played.

By M4G Bureau - June 03, 2024

The panel also discussed strategies for OOH adaptation to an ever-evolving media landscape

By Sakshi Sanghavi - May 31, 2024

“OAA strives to recognise good creative work,” says Aatika

By M4G Bureau - May 30, 2024

Mindshare bags Gold for innovative Use of Activation

By M4G Bureau - May 30, 2024

The open quiz contest will have the participation of all OAC 2024 delegates; attractive prizes for winner & runner-up

By M4G Bureau - May 29, 2024

Dino Burbidge helps businesses discover and explore their most creative, valuable and innovative opportunities

By M4G Bureau - May 28, 2024

Court prioritises safety and structural integrity of the media over blanket removal of hoardings

By Sakshi Sanghavi - May 28, 2024

OAA is a prestigious platform that celebrates excellence in Indian OOH advertising,” says Ritu Mittal, Head of Marketing and digital at Bayer Consumer Health as she joins the distinguished OAA 2024 Jury.

By M4G Bureau - May 27, 2024

OUTFRONT's Male says: "Tal Jacobsen is a dynamic leader in the digital marketplace and we look forward to hearing his plans for Perion.”

By Sakshi Sanghavi - May 27, 2024

“OAA is doing an exemplary job in highlighting the efforts taken by Brands/Agencies to do outstanding work,” says Shawn.