OOH News
Last date to receive entries for Outdoor Advertising Awards 2022 extended to June 22nd
By M4G Bureau - June 09, 2022
The last date for receiving entries for the 16th edition of the much awaited Outdoor Advertising Awards 2022 contest, which is underway, has been extended to June 22nd from June 10th.
Sidheshwar Sharma, GM – Brand Management at Tata Motors joins OAA 2022 jury
By M4G Bureau - June 09, 2022
Sidheshwar Sharma, who is GM – Brand Management for CVBU at Tata Motors, comes with experience covering government sector and MNCs, steering critical work for global power brands including Visa, P&G, Unilever, GE, Mondelez, Generali and ITC.
Next WOO Congress in Lisbon on June 7-9, 2023
By Rajiv Raghunath - June 08, 2022
The Toronto Congress featured indepth discussions on wide ranging areas, such as, programmatic, what clients want from OOH, sustainability, diversity and the way digital OOH amplifies social media in real time.
Ashish Morone, Senior Vice President & Head Marketing Communications - HDFC Bank, joins OAA 2022 Jury
By M4G Bureau - June 06, 2022
A passionate marketer with over 22 years of experience, Ashish has leveraged AI, analytics and behavioural sciences to make communication aimed at the "segment of one" more effective.
RMAI webinar on ‘Emerging role of technology in rural consumer goods & services redistribution’ on June
By M4G Bureau - June 03, 2022
The webinar is part of an ongoing webinar-series titled Decade of Change.
One Club’s Portfolio Night 2022 draws participation of 55 promising creative minds
By M4G Bureau - June 03, 2022
The event was co-hosted by three Omnicom agencies — DDB Mudra Group, BBDO India and TBWA\India at the Mudra House in Mumbai.
Clear Channel Outdoor's rebooted bus shelters allow brands to drive consumer action, social media engagement
By Rajiv Raghunath - June 03, 2022
Showcase Shelters provide immersive, tailored advertising experiences that engage consumers at eye level with creative brand presentations and an array of engagement opportunities, including activating via QR codes and sharing images and hashtags that drive action across social platforms.
OAA 2022 introduces ‘Best Media Format Innovation’ award
By M4G Bureau - June 03, 2022
Any unique format innovation of a traditional or DOOH media is eligible for entry to this award sub-category
Jaikishin Chhaproo, Head - Media & Brand PR, ITC joins OAA 2022 Jury
By M4G Bureau - June 03, 2022
An astute marcom professional with 25+ years of experience in the FMCG, Telecom, Broadcast, and E-commerce sectors in India & Middle Eastmarkets, Jaikishin is currently with ITC Ltd as Head - Media & Brand PR.
World Out of Home Organization announces 2022 Award winners
By Rajiv Raghunath - June 02, 2022
Honours leaders from Australia, Canada and Portugal and creative from UK and China
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