OOH News
Bright Outdoor Media partners Mumbai Police in reinforcing public awareness of safe driving in the city
By M4G Bureau - July 08, 2022
The OOH firm is helping put out public messages
Indian Rail passenger volume increasing month-on-month
By M4G Bureau - July 07, 2022
Boost for rail media business
Sonam Pradhan, Head - Integrated Media & Advertising, Mahindra Rise, part of OAA 2022 Jury
By M4G Bureau - July 07, 2022
Sonam comes with over 16 years of experience in media and advertising, and some of her major achievements in the past three years include the launch of Scorpio N, Bolero NEO, the All New-THAR, Mahindra XUV700 and Mahindra Electric Vision.
Jun Sakurai, CEO, LIVE BOARD, Japan to speak on globalisation of DOOH business at OAC 2022
By M4G Bureau - July 07, 2022
Jun Sakurai has more than 20 years of experience working in the media & agency industry; before taking over as CEO of LIVE BOARD, Jun was CEO of dentsu X Vietnam, and MD of dentsu X China before that.
Ritu Mittal, Head of Marketing & Digital at Bayer Consumer Health Division, joins OAA 2022 Jury
By M4G Bureau - July 06, 2022
Ritu is a passionate brand builder and an experienced business leader with over 17 years of experience having worked closely on developing business & brand growth strategies, white space product launches, expansions, and other projects leading multi-functional teams across marketing, sales, finance, product supply, purchases and research.
Abhinav Sharan, AVP & Head of Retail Marketing, Bata India, joins OAA 2022 Jury
By M4G Bureau - July 06, 2022
Abhinav, who has won many awards and recognition in his kitty , comes with 15+ years of hands-on experience working with MNCs such as Panasonic, Nokia, Microsoft, Pernod Richard and LG Electronics.
Prerna Mehra, Creative Director & Head of Design, MullenLowe MENA, Dubai to speak on creativity & OOH at OAC 2022
By M4G Bureau - July 06, 2022
Prerna’s abilities as a designer and a thinker come from a keen understanding of multiple disciplines which makes her a very sought-after and new-age brand creatives in the world.
Rajib Basu, Partner and Leader - Entertainment & Media, PwC India to address OAC 2022
By M4G Bureau - July 05, 2022
Rajib Basu will be sharing his perspectives on the ‘Changing contours of Indian media landscape: Prospects for OOH’ in the opening session of Outdoor Advertising Convention 2022 that will be held at Westin Mumbai Powai Lake on August 17-18
Madhu S Dutta, Head of Marketing at Raymond, joins OAA 2022 Jury
By M4G Bureau - July 05, 2022
Madhu, who is also GM - Brand, Media & Digital Social, at Raymond, has over 20 years of experience in branding, marketing, media, digital and communication, specialising in the Fashion & Lifestyle category.
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Shree Advertising & Marketing takes up branding rights at Imagicaa theme park
By Prantika Ghosh - July 04, 2022
The branding rights have been acquired for a period of 5 years.
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