Thursday, July 18, 2024

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OOH News

Prakash Arts takes up Associate Sponsorship of OAC 2023
Prakash Arts takes up Associate Sponsorship of OAC 2023

By M4G Bureau - March 30, 2023

The OOH business group has steadfastly extended its support for all key industry-wide initiatives

20th Century Studios bags top honours at OBIE Awards 2023 for ‘Avatar: The Way of Water’ spectacular OOH campaign
20th Century Studios bags top honours at OBIE Awards 2023 for ‘Avatar: The Way of Water’ spectacular OOH campaign

By M4G Bureau - March 30, 2023

The OBIE Hall of Fame went to Netflix for their consistently exceptional creative work

boAt teams up with three IPL teams, launches the #WearYourSmart campaign
boAt teams up with three IPL teams, launches the #WearYourSmart campaign

By M4G Bureau - March 29, 2023

The brand is planning a 360-degree campaign

dentsu, OOH Capital in global strategic partnership
dentsu, OOH Capital in global strategic partnership

By M4G Bureau - March 29, 2023

“OOH Capital is known for its leadership, deep industry knowledge and experience in the OOH industry, and this partnership offers strong complementary support for our business,” says Ben Milne, Global Head of Out of Home Media, dentsu.

Sustainability will take centre stage at Global Congress in Lisbon: WOO
Sustainability will take centre stage at Global Congress in Lisbon: WOO

By M4G Bureau - March 28, 2023

The WOO Sustainability Task Force's mission is to make the global OOH media platform more sustainable and green.

Ampere joins hands with RCB to sync ‘Har Gully Electric’ with ‘Har Gully Cricket’
Ampere joins hands with RCB to sync ‘Har Gully Electric’ with ‘Har Gully Cricket’

By M4G Bureau - March 28, 2023

The collaboration comes up ahead of IPL 2023

Indian OOH industry luminary Nabendu Bhattacharyya launches ideacafe.agency
Indian OOH industry luminary Nabendu Bhattacharyya launches ideacafe.agency

By M4G Bureau - March 27, 2023

ideacafe.agency will concentrate on building ideas and content across the spectrum of the brand communications, says the founder

Sapphire Media is the Title Sponsor of Outdoor Advertising Convention 2023
Sapphire Media is the Title Sponsor of Outdoor Advertising Convention 2023

By M4G Bureau - March 27, 2023

The OOH firm is a strong exponent of the imperative of industry-wide collaborations

Srishti partners UMAGINE 2023 in Chennai as outdoor digital partner
Srishti partners UMAGINE 2023 in Chennai as outdoor digital partner

By M4G Bureau - March 23, 2023

UMAGINE, being organized by Tamil Nadu Government’s Electronic Corporation of Technology (ELCOT), brings together exponents of state-of-the-art technologies

‘We are giving brands an opportunity to create maximum impact’
‘We are giving brands an opportunity to create maximum impact’

By M4G Bureau - March 23, 2023

Glenn Pais, Proprietor of Clauderricks Enterprises, talks about the planning that went into setting up the massive 350 feet x 50 feet billboard at Kamshet on Mumbai-Pune Expressway. Edited excerpts of the interview with Media4Growth:

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