Thursday, July 18, 2024

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OOH News

Amit Sinha, GM – Marketing,  PNB MetLife India Insurance to address OAC 2023 in Delhi
Amit Sinha, GM – Marketing, PNB MetLife India Insurance to address OAC 2023 in Delhi

By M4G Bureau - July 17, 2023

Amit Sinha will be sharing his perspectives in a panel discussion on ‘How an evolving OOH can be pivotal to brand marketing’

L&T Metro Rail (Hyderabad) invites RfP for exclusive train branding rights
L&T Metro Rail (Hyderabad) invites RfP for exclusive train branding rights

By M4G Bureau - July 17, 2023

The ad rights will be awarded for a period of 5 years, extendable by another 5 years.

Laqshya Media Group CEO Atul Shrivastava joins OAC 2023 panel of speakers
Laqshya Media Group CEO Atul Shrivastava joins OAC 2023 panel of speakers

By M4G Bureau - July 13, 2023

Atul Shrivastava will be sharing his perspectives in a panel discussion on 'How to prevent commoditisation of OOH buying’

Noise CMO Gaurav Mehta to address OAC 2023 on 'How to prevent commoditisation of OOH buying’
Noise CMO Gaurav Mehta to address OAC 2023 on 'How to prevent commoditisation of OOH buying’

By M4G Bureau - July 11, 2023

In a career spanning 2 decades, Gaurav Mehta has been instrumental in driving the success of renowned brands such as Yahoo, OLX, Car Dekho, and Zupee; he now leads Noise’s marketing strategies

UK’s Mass Media in strategic partnership with Wildstone to expand national outdoor media portfolio
UK’s Mass Media in strategic partnership with Wildstone to expand national outdoor media portfolio

By Rajiv Raghunath - July 11, 2023

Mass Media will establish a nationwide network of high-quality, reliable, and energy-efficient screens, providing businesses and brands with a premium and affordable way to connect with their target audiences.

Ocean Outdoor’s 2023 digital creative competition opens with a £500,000 prize fund
Ocean Outdoor’s 2023 digital creative competition opens with a £500,000 prize fund

By M4G Bureau - July 10, 2023

Participants can submit original ideas, six of whom will be featured on Ocean’s premium full motion DOOH network.

Jury rounds for Outdoor Advertising Awards (OAA) 2023 conclude with winners to be announced on 29th July
Jury rounds for Outdoor Advertising Awards (OAA) 2023 conclude with winners to be announced on 29th July

By M4G Bureau - July 10, 2023

The esteemed jury evaluated and shortlisted entries from across 6 categories

US’ Major League Cricket partners with Mera Hoardings to promote inaugural season
US’ Major League Cricket partners with Mera Hoardings to promote inaugural season

By M4G Bureau - July 10, 2023

The League promotion will be conducted across the US and India.

Anita Nayyar, COO - Media & Communication, Patanjali Ayurved to address OAC 2023 in Delhi
Anita Nayyar, COO - Media & Communication, Patanjali Ayurved to address OAC 2023 in Delhi

By M4G Bureau - July 06, 2023

Anita Nayyar will be sharing her perspectives on OOH and impact advertising

PwC India M&E vertical head Rajib Basu to speak at OAC 2023 in Delhi
PwC India M&E vertical head Rajib Basu to speak at OAC 2023 in Delhi

By M4G Bureau - July 05, 2023

Rajib Basu will be sharing his perspectives on 'What’s attention economy got to do with media: Direction finders for OOH’

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