By Nabamita Chatterjee - December 27, 2013

Human participation at outdoor has helped the brand in creating a much higher recall and building greater impact

By VJ Media Bureau - December 27, 2013

Webchutney and OML collaboratively created an interactive waste bin that spreads the anti litter message among music fest revelers.

By VJ Media Bureau - December 24, 2013

The brand utilizes the 137ft (w) X32 ft (h) site to make noise about their new ResQ product range.

By MunmunSaha - December 20, 2013

E&G Global Estates Ltd recently launched Green Courts - Koroli, a 16.7 acre project in the heart of Nashik that promises its dwellers a peaceful and rejuvenating second home close to Mother Nature.

By VJ Media Bureau - December 20, 2013

Yash Raj Films has come up with a simple but effective OOH message for its movie Dhoom 3, which was executed by Bright Outdoors.

By VJ Media Bureau - December 19, 2013

The brand ties up with Mumbai's Dabbawalas to reach out to 10,000 households with product samples planted in lunchboxes and combined it with an awareness information drive.

By Sounak Mitra, Business Standard, New Delhi - December 18, 2013

Its strategy of rock-bottom tariffs and barebone services has helped it break even within a year of launch. Can it sustain this growth?

By VJ Media Bureau - December 18, 2013

The agency acquired sole rights for branding on the pillars and overhead panels (gantries) on the route 3 & 3a green line of the Bengaluru Namma Metro for a period of four years

By Nabamita Chatterjee - December 18, 2013

The brand's new campaign has been executed across 80+ towns involving more than 180 media options for a period of 45 days.

By MunmunSaha - December 18, 2013

The out-of-home campaign aims to attract mobile apps lover to download the application and stay connected with loved ones through various outdoor media in Mumbai.