By VJ Media Bureau - May 23, 2014

The apex body has engaged media marketing & research firm MOVE to develop and launch an OOH audience and ratings currency in Karachi, Lahore, Islamabad and Rawalpindi

By Nabamita Chatterjee - May 22, 2014

The Kolkata Municipal Corporation is expected to generate revenues of Rs 29.60 crore from the 8 clusters of roadside hoardings

By Bhawana Anand - May 22, 2014

Sai Nagesh takes over as CEO of Laqshya Advertising & CSO of Laqshya Media Group

By Nabamita Chatterjee - May 21, 2014

The Kolkata Municipal Corporation is expected to nearly double its revenues through the open bidding route for road side hoardings in the city

By Rajiv Raghunath - May 19, 2014

The company initially introduced the solution in non-metro bus stations but now sees rising demand in metro bus stations as well

By Nabamita Chatterjee - May 16, 2014

Prodigy Communications and Marketing has executed the building wrap around Pantaloons Mall which will be up for 3 months

By Bhawana Anand - May 15, 2014

Brite Neon Signs (P) Ltd has executed the campaign in high visibility locations in the city

By Bhawana Anand - May 15, 2014

The mall has a diverse range of media formats that includes backlit panels, LCD network, a large screen LED board, dropdowns and pillar branding opportunities

By Nabamita Chatterjee - May 14, 2014

Panjabi has over 12 years of experience in the OOH industry and five years in film production & ATL activities

By VJ Media Bureau - May 14, 2014

The agency decided to surprise mothers of all their employees across offices through an OOH campaign