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OOH News

Pioneer Publicity inaugurates Pioneer House
Pioneer Publicity inaugurates Pioneer House

By Bhawana Anand - August 20, 2014

The new corporate office houses all the departments of the company

USI Media crafts innovative street furniture in Bangalore
USI Media crafts innovative street furniture in Bangalore

By Rajiv Raghunath - August 19, 2014

The company has acquired the rights from BBMP to put up 5,000 courtesy benches across the city, having entered into a five-year contract with the civic body. In this period, USI Media will put up these benches as per its own selection of locations, generate revenues from advertising on this street furniture, and also pay land and advertising tax to BBMP

Budweiser creates innovative OOH presence across top metros
Budweiser creates innovative OOH presence across top metros

By Nabamita Chatterjee - August 19, 2014

Clear Channel Mudra, a unit of DDB MudraMax, executed the innovative outdoor campaign for the launch of the Golden Amber Lager Beer

OOH spend rises faster than total ad spend in Canada in H1 2014
OOH spend rises faster than total ad spend in Canada in H1 2014

By VJ Media Bureau - August 19, 2014

Also, OOH revenue has increased 5.5% in the first six months of 2014 compared to the corresponding period of 2013

Greenpeace goes outdoor to urge tea companies to make'chai' pesticide-free
Greenpeace goes outdoor to urge tea companies to make'chai' pesticide-free

By Neeraj C Kale - August 14, 2014

The'Clean Chai' outdoor campaign has been rolled out in the Bandra reclamation area in Mumbai; HUL'cleaning up chai' now.

Dr. Fixit protects auto passengers from rain
Dr. Fixit protects auto passengers from rain

By Bhawana Anand - August 13, 2014

MOMS has branded over 1,000 autos in the western suburbs of Mumbai with the brand message'Paani Roke'

Sandesh Spotlight expands OOH footprint with exclusive ad rights on 8,000 buses
Sandesh Spotlight expands OOH footprint with exclusive ad rights on 8,000 buses

By VJ Media Bureau - August 13, 2014

The OOH firm has exclusive rights on 8,000 Gujarat State Road Transport Corporation (GSRTC) buses that connect with all parts of the state

Srishti Communications plans to double battery carts at railway stations
Srishti Communications plans to double battery carts at railway stations

By Rajiv Raghunath - August 13, 2014

These carts serve the dual purpose of transporting citizen citizens and differently abled people across railway platforms and as advertising media

Kingfisher East Bengal Football Team unveiled at South City Mall, Kolkata
Kingfisher East Bengal Football Team unveiled at South City Mall, Kolkata

By Nabamita Chatterjee - August 12, 2014

The event was also marked by the launch of'East Bengal Deo' by the players

DDB Mudra North appoints Subhashish Dutta as Senior Creative Director
DDB Mudra North appoints Subhashish Dutta as Senior Creative Director

By VJ Media Bureau - August 12, 2014

Dutta has diverse experience in various categories spans from Consumer Durables, Telecom, Automobiles and Hair-Care to Social Advertising

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