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OOH News

Tupperware captures audience through mall activation
Tupperware captures audience through mall activation

By VJ Media Bureau - November 04, 2014

In association with DDB MudraMax-Experiential, the brand opted for an on-ground activation at various malls to promote the festive range and reinforce the idea of Tupperware gifts for every season.

Prakash Arts launches state-of-the-art FOB, air-conditioned bqs in Hyderabad
Prakash Arts launches state-of-the-art FOB, air-conditioned bqs in Hyderabad

By Rajiv Raghunath - November 04, 2014

The OOH major has developed these properties on the Gachibowli Road in the Cyberabad area of Hyderabad on BOT basis; K T Rama Rao, Minister of Panchayath Raj and IT, Government of Telangana, inaugurated the FOB and bqs on November 3rd, 2014

Armour Station TV launches its channel at 3 new railway stations
Armour Station TV launches its channel at 3 new railway stations

By VJ Media Bureau - November 03, 2014

With the addition of the new stations, the service is now available at eight of the busiest railway stations in India including Mumbai CST, Mumbai Central, Pune, Ahmedabad, Bangalore, Chennai Central, Chennai Egmore and Delhi (Hazrat Nizamuddin).

Amar Ujala launches OOH wing Autdoors
Amar Ujala launches OOH wing Autdoors

By VJ Media Bureau - November 03, 2014

One of the oldest publication brands in the country, Amar Ujala understands the emerging necessity of OOH advertising platform in the industry and aims to provide 360 degree advertising solution to their clients through'Autdoors'.

Bisleri brings in Urzza through OOH
Bisleri brings in Urzza through OOH

By Jubilee Cardozo - November 03, 2014

The leading packaged drinking water brand introduced its energy drink'Urzaa' through a 21-day OOH campaign in Mumbai and Gujarat.

Hiland takes its residential project outdoors
Hiland takes its residential project outdoors

By Nabamita Chatterjee - November 03, 2014

The real estate developer used various OOH formats across West Bengal including front lit, non lit and back lit hoardings, LED boards, unipoles, pillars and mobile vans among others to promote its latest residential project - Hiland Greens Phase II .

ITC's Engage Deo Spray woos the young at City Centre Salt Lake
ITC's Engage Deo Spray woos the young at City Centre Salt Lake

By Nabamita Chatterjee - October 31, 2014

MOMS executed the on-ground activity for ITC.

'Uninor lights up Lucknow's Ashok Marg for Diwali'
'Uninor lights up Lucknow's Ashok Marg for Diwali'

By Bhawana Anand - October 31, 2014

Storyboard Brandcom, a division of Milestone Brandcom, handled the display duties

BREAKING NEWS: Pioneer Publicity bags ad rights on 6 new skywalks in Bangalore
BREAKING NEWS: Pioneer Publicity bags ad rights on 6 new skywalks in Bangalore

By Rajiv Raghunath - October 31, 2014

Pioneer Publicity has won the rights for 20 years through an open tender; the six skywalks are located at: NR Square in front of the BBMP office; Domlur traffic signal next to Shantisagar hotel; Marthahalli traffic junction; Richmond Road near Baldwin Girls College; near Yeshwantpur Railway Station - towards Total Gas station; and on Mysore Road near Gopalan Mall.

Vodafone paints the OOH landscape RED
Vodafone paints the OOH landscape RED

By Bhawana Anand - October 30, 2014

The OOH campaign has been primarily targeted at key cities like Mumbai, Delhi, Ahmadabad, and Kolkata where customers have greater affinity for postpaid services

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