OOH News
Tamil Nadu Talks OOH! Conference to be held in Chennai on May 8
By VJ Media Bureau - April 06, 2015
Team OAC is organising the conference, presented by Laqshya Media Group, with the express purpose of bringing all OOH stakeholders on a common platform to address the challenges and to build a roadmap for sustained OOH business growth in Chennai and rest of Tamil Nadu
Chivas Regal 18 makes a telling statement at Mumbai airport's T2
By VJ Media Bureau - April 02, 2015
An eye-catching promotional kiosk has been created in the airport's duty free area
OOH growth exceeds expectations -- FICCI KPMG Report
By Bhawana Anand - March 27, 2015
The just released FICCI-KPMG India Media and Entertainment Industry Report 2015 states that the Indian OOH industry is expected to grow at a CAGR of 9.8% to reach Rs 35.1 billion in 2019
Outdoor Advertising Convention returns to Mumbai; convention on July 24-25
By VJ Media Bureau - March 27, 2015
Outdoor Advertising Awards (OAA) function will be held on July 25; entries for the awards will be received until May 30
Akshar Advertising bags rights at Mumbai local stations
By Bhawana Anand - March 26, 2015
The OOH firm has won sole advertising rights at Mumbai local stations on the western and central lines.
Dentsu Aegis Network's psLive Rural bags 3 awards at RMAI
By VJ Media Bureau - March 25, 2015
The categories for which psLive Rural won the awards included'Small Budget campaign of the year' (Jaagte Mat Raho, Gold),'Agriculture / Dairy initiative of the year' (Sweetness of Victory, Silver) and'Use of technology - campaign of the year' (Kori se Mulaqat, Bronze)
BMRC invites bids for ad rights on Reach–2 & Reach 4-A lines
By VJ Media Bureau - March 25, 2015
Bangalore Metro Rail Corporation Ltd (BMRCL) has invited bids for selection of a licensee for advertisement on piers and portals from Magadi Road Metro Station to Mysore Road Metro Station along the Reach-2 of Namma Metro Stations and Banashankari Metro Station to Yelachanahalli Metro Station along the Reach 4A of Namma Metro Stations
Jagran Solutions wins a metal at RMAI's Flame Awards
By VJ Media Bureau - March 24, 2015
The brand activation agency bagged a bronze for the'Arogya Rath' campaign in the category'Best Social Development Campaign of the Decade'.
PNB Housing Finance paints Delhi Metro red
By Bhawana Anand - March 24, 2015
The campaign is directed at promoting the FI's bouquet of home loan solutions
Datsun steps on the innovation pedal to draw eyeballs
By Bhawana Anand - March 23, 2015
Brandscope (OOH agency) executed Datsun India's MPV'Go Plus' OOH campaign and handled the innovation in Mumbai with the support of TBWA and OMD
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