By Preethika Kotian - July 23, 2015

Adding another substantially large force of 1500 to their already existing transit media properties, Prithvi Ads gains rights to one zone of the KSRTC buses.

By VJ Media Bureau - July 23, 2015

Jasneet Bachal, Sr. Vice President - Group Marketing, Kotak Mahindra Bank, effectively marries brand communication with media at Kotak Mahindra Bank, with a special focus on innovations in the social media dimension.

By VJ Media Bureau - July 21, 2015

The OOH Thought Leaders Contest invited professionals working with OOH media owning firms, specialist agencies and brands to send in their responses to the question'What key measures the Indian OOH industry must undertake to increase the industry's share of the overall Indian advertising spends?'

By VJ Media Bureau - July 21, 2015

The third edition of the popular Young Outdoorians! Contest will be held at the Outdoor Advertising Convention (OAC) 2015 venue (Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai) on July 24-25.

By VJ Media Bureau - July 21, 2015

YOC, a brand new contest for young outdoor creative professionals, will be held at the Outdoor Advertising Convention (OAC) 2015 venue on July 24-25. The Contest will feature creative professionals below the age of 30 working with creative agencies.

By VJ Media Bureau - July 20, 2015

Pradeep Shrivastava is the Chief Marketing Officer of the start-up digital company Jio, promoted by Reliance Industries Ltd.

By VJ Media Bureau - July 20, 2015

The ad space on the BMTC fleet comprising 2,000 buses covers an area of close to 160,000 sq. ft.

By VJ Media Bureau - July 16, 2015

G K Suresh, Vice President Marketing, Foods Business, ITC Limited, and Olivier Heroguelle, Managing Director, JCDecaux Advertising India Pvt Ltd will speak on the theme'Can OOH Media Networks Deliver Higher Visibility & ROI? Opportunities & Challenges'

By Preethika Kotian - July 16, 2015

Origins Advertising is incorporating the global player's automated software platform into the OOH firm's LED screen based digital signage network and will handling the Indian execution of BroadSign International's deployments

By VJ Media Bureau - July 15, 2015

Rajat, President & Country Head, YES Bank, Karthi Marshan, Sr. EVP & Head - Group Marketing & Principal Nodal Officer Kotak Mahindra Bank, and Anand Dubey, Vice President & Associate Marketing Partner, IndusInd Bank, will make presentations on how OOH works for the banking industry, and discuss their expectations from the OOH industry