By Rajiv Raghunath - October 03, 2016

In a strongly-worded circular that was issued by KAIA to the members before Onam in mid-September, the Association urged the members to bring down the Onam festival-centred campaigns on the very day the campaign duration ended.

By Satarupa Chakraborty - September 30, 2016

The Ludhiana-based OOH firm has come a long way since its inception in Sept 2006

By Satarupa Chakraborty - September 28, 2016

The auto major organised a family driving session for Elite i20 users in Delhi

By VJ Media Bureau - September 27, 2016

Orienta Cine Advertising planned and executed brand activation for two major brands - Oppo and Ola Cabs - with a good measure of success. There is growing opportunity for brand activation to be conducted in both Metro and non-Metro cities

By VJ Media Bureau - September 19, 2016

Satyabrata Das appointed as Head -- Strategic Alliances & Corporate Communication in Mumbai

By Nibedita Saha - September 19, 2016

Vodafone U Back to Campus was a month-long campaign created with the objective of engaging with youth in 400 leading colleges across 50 cities in the country and on the digital platform through the Vodafone U website and Vodafone U Facebook posts

By Nibedita Saha - September 15, 2016

The OOH firm has won the rights on 25 back-to-back 40ft x 40ft unipoles on the stretch from Wadi Bunder to Wadala for a 10-year period

By Nabamita Chatterjee - September 15, 2016

The bus shelters are all located on major roads, at key intersections, covering most parts of the city. The BQS media would be both backlit and frontlit, ensuring high visibility for advertising brands.

By Nabamita Chatterjee - September 15, 2016

According to the report released this month, OOH is growing relatively strongly at +3.5% in 2016 and +3.4% in 2017, with stable share of spend of 6.9% in 2016 and 6.8% in 2017.

By Satarupa Chakraborty - September 13, 2016

Times OOH initiates a unique contest for people across all categories to share some creativity on the yet-to-be-launched BQSs.