Monday, July 22, 2024

Advertisement

OOH News

Vritti I-Media reaches out to youth in Rajasthan with'Rozgar' news
Vritti I-Media reaches out to youth in Rajasthan with'Rozgar' news

By M4G Bureau - March 15, 2017

Vritti Rozgar Vaani relays employment news in between announcements of bus arrivals and departures to a predominantly youth audience at 34 bus stations across the state of Rajasthan.

Fortune Kachi Ghani Pure Mustard Oil strikes at the root of adulteration
Fortune Kachi Ghani Pure Mustard Oil strikes at the root of adulteration

By M4G Bureau - March 14, 2017

Adani Wilmar engaged Mumbai-based Kruti Promotions to execute the unique brand activation programme

Times OOH bags Gold at UK's Digital Signage Awards 2017
Times OOH bags Gold at UK's Digital Signage Awards 2017

By Satarupa Chakraborty - March 09, 2017

Times OOH has won the award in the"Transport & Travel” segment for its DOOH advertising project at Terminal 2 (phase-2) of Chatrapati Shivaji International Airport in Mumbai

Indian Railways invites bids for commercial publicity rights in 5 zones
Indian Railways invites bids for commercial publicity rights in 5 zones

By Rajiv Raghunath - March 07, 2017

Indian Railways has invited technical bids for commercial publicity rights in the North Western Railway Zone, North Central Railway Zone, North Eastern Railway Zone, Southern Railway Zone, and West Central Railway Zone. All technical bids will be received until 3PM on March 23, 2017.

High-decibel sports events create compelling in-stadia branding opportunities
High-decibel sports events create compelling in-stadia branding opportunities

By Rajiv Raghunath - March 06, 2017

As a case in point, Bengaluru's Chinnaswamy Stadium that has hosted the 2nd India-Australia Test Match was enveloped with in-stadia branding of PayTM, Kent RO, Hero Group, BSNL, Bharti Cement, Wild Stone, Britannia Good Day, IDBI Federal and Servo. Dalmia Cement branded the two giant electronic scoreboards above the sight-screens.

Platinum Outdoor shows off might of Tata Hexa
Platinum Outdoor shows off might of Tata Hexa

By M4G Bureau - March 06, 2017

Tata Hexa becomes the first UV in India to tow a Boeing 737-800 aircraft

TIMDAA retains ISO:27001 certification
TIMDAA retains ISO:27001 certification

By Satarupa Chakraborty - March 02, 2017

The certification protects against possible vulnerability (physical and logical) in software application, hardware and firewalls. All information within TIMDAA is protected by policies and procedures, to ensure adherence to the benchmarked standards.

DMRC to introduce PSDs on Line 3, more DOOH opportunities on anvil
DMRC to introduce PSDs on Line 3, more DOOH opportunities on anvil

By Satarupa Chakraborty - March 02, 2017

DMRC has planned for Platform Screen Doors (PSDs) with digital display panels at a few stations on this stretch which will be available for commercial advertising as well. Each PSD will be of 17.3 meters height and have 64 LCD panels.

Ansible launches MDEX; Amazon, Tata Motors, Hyundai most mobile ready Indian brands
Ansible launches MDEX; Amazon, Tata Motors, Hyundai most mobile ready Indian brands

By M4G Bureau - March 01, 2017

The MDEX determines each brand's mobile performance against five dimensions: Discoverability, Mobile Optimization, Navigation and Content, Utility and Usability, and Driving Desired Actions

Ranchi municipal body swoops down on hoardings, industry calls move arbitrary
Ranchi municipal body swoops down on hoardings, industry calls move arbitrary

By Satarupa Chakraborty - March 01, 2017

After raising the tax by 2,000 per cent in the last six years, Ranchi Municipal Corporation is set to enforce the bylaws made in 2016 that directs them to remove hoardings that are within 100 meters of every roundabout in the city.

Advertisement
Advertisement
Advertisement
Have You Say
Advertisement