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OOH News

Century Group bags sole ad rights at Dibrugarh airport
Century Group bags sole ad rights at Dibrugarh airport

By M4G Bureau - November 30, 2017

Century Group of Companies has bagged the sole rights for a period of 10 years; With this acquisition, the company has expanded its portfolio of airport advertising offerings in the region as they also hold the rights at Imphal Airport and Silchar airport

Milestone Brandcom bags Dalmia Bharat Group
Milestone Brandcom bags Dalmia Bharat Group

By M4G Bureau - November 28, 2017

The OOH specialist agency will handle the Planning , Buying & Creative Innovations of Outdoor Media & Experiential communication across six states in East region which includes Bihar, Chhattisgarh, Jharkhand, Odisha, Sikkim, UP and WB

The LEGO group appoints Initiative as global media agency
The LEGO group appoints Initiative as global media agency

By M4G Bureau - November 28, 2017

Earlier this year reinvented, the agency bags third account of LEGO following the Carlsberg win and retaining the Amazon business

Nagpur OOH businesses facing stiff headwinds, growth prospects rather grim
Nagpur OOH businesses facing stiff headwinds, growth prospects rather grim

By Amaan Kazmi - November 28, 2017

As media investment opportunities dry up and advertising brands pull back spends, media owners in Nagpur are running out of options to stay afloat in business. A common industry platform to remedy the situation is perhaps the need of the hour, say some owners

PM Narendra Modi inaugurates Hyderabad Metro Rail
PM Narendra Modi inaugurates Hyderabad Metro Rail

By M4G Bureau - November 28, 2017

The first phase of the Metro rail project connects Miyapur and Nagole, having 24 stations. L&T Metro Rail (Hyderabad) Ltd is the concessionaire for the project. Overall the network is expected to see 17 lakh passenger movement every day

DMRC invites bids for rights on inside media on Lines 7 & 8
DMRC invites bids for rights on inside media on Lines 7 & 8

By M4G Bureau - November 27, 2017

Line 7 has 31 stations with 2,080 sq.m. minimum chargeable area offered and line 8 has 18 stations with 1,800 sq.m minimum chargeable area offered. On both lines, few stations are likely to start their operations in December 2017 and few will commence operations in the upcoming year

Pratheeksha Bus Shelters Kerala to discuss BQS plan with state govt on Nov 28
Pratheeksha Bus Shelters Kerala to discuss BQS plan with state govt on Nov 28

By M4G Bureau - November 27, 2017

The company has submitted a plan for 500 locations. As per the industry sources, the state government will share their viewpoints on the plan based on which the plan will be implemented by the SPV company

Marriot, Renault foremost advertisers at Coimbatore Airport
Marriot, Renault foremost advertisers at Coimbatore Airport

By M4G Bureau - November 24, 2017

Coimbatore airport has emerged as a strong brand advertising destination with passenger traffic clocking 1.3 million annually; Times OOH holds exclusive media rights at Coimbatore and Trichy airports

DTC initiates discussion with OOH industry on enhancing the corporation’s media attractiveness
DTC initiates discussion with OOH industry on enhancing the corporation’s media attractiveness

By Bhawana Anand - November 24, 2017

Five companies participated in the meeting to offer suggestions on matters like advertising area, tender duration and exclusivity of rights; the suggestions will be duly presented to the higher up officials of DTC

Orango Solutions wrests exclusive rights at Udaipur airport
Orango Solutions wrests exclusive rights at Udaipur airport

By Bhawana Anand - November 23, 2017

The media owning firm having won the advertising rights at the airport for 10 years is planning to install top quality media formats that readily connect with the air travelers, many of whom are tourists and guests at high-profile weddings

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