By Bhawana Anand - April 12, 2018

Earlier, the Nagar Nigam was swooping down on the media firms that did not pay up the advertisement tax in part or full, but after the GST subsumed the advertisement tax, the local urban body seemingly did not have a strong incentive to promote outdoor media in the city

By M4G Bureau - April 11, 2018

The agency will work on enhancing the reach of their work, make new connections and new stories, and inspire millions of young people to develop relationship and connections

By Bhawana Anand - April 11, 2018

The first draft is expected to be released in three weeks for obtaining the suggestions of media owners in the city and to gauge their concerns

By Bhawana Anand - April 11, 2018

The deal will enable Publicis Media to catapult in the lucrative out of home business segment in India

By M4G Bureau - April 10, 2018

Chinese Wisdom Media has 15 wholly-owned subsidiaries and two holding companies, covering 153 cities including Beijing, Shanghai, Chongqing, Changchun, Lanzhou, Huzhou, Changsha, Foshan, Fuzhou, and Hainan Province

By M4G Bureau - April 10, 2018

The OOH firm has constructed and operationalized 6 FOBs in all in the city; the two new FOBs have come up on Domlur Airport Road and Raj Bhavan Road

By M4G Bureau - April 10, 2018

The participating media owners will put forth their queries and concerns regarding the tender T&C during the meeting

By M4G Bureau - April 09, 2018

The sole rights for Corridor 1 has been given to Leadspace Advertising and Corridors 2 & 3 to Prakash Arts for the duration of 2 years

By M4G Bureau - April 09, 2018

Netflix’s potential purchase would secure advertising spots along the famous Sunset Strip, Los Angeles Airport and on all major LA freeways.

By Bhawana Anand - April 09, 2018

The company has created a breathing wall with plants planted on it that also houses an 8ft x 4ft display area; green materials will be used for advertising displays