OOH News
Dubai-based DOOH operator Elevision bolts on CGI content offering
By M4G Bureau - January 24, 2024
New capability illustrated by a recent DP World campaign
Jayesh Yagnik, CEO, MOMS Outdoor to speak at 2nd South India Talks OOH conference in Chennai on Feb 2
By M4G Bureau - January 23, 2024
Jayesh will be participating in a panel discussion on ‘What will it take to double OOH business in southern markets’
Ocean Outdoor announces expansion into Germany led by new CEO Christopher Samsinger
By M4G Bureau - January 23, 2024
Samsinger was most recently Senior Vice President Sales at Ströer Media AG
_140_270.png "Dr Ashish Bajaj, CMO, Narayana Health to address 2nd South India Talks OOH conference in Chennai on Feb 2")
Dr Ashish Bajaj, CMO, Narayana Health to address 2nd South India Talks OOH conference in Chennai on Feb 2
By M4G Bureau - January 22, 2024
Dr Bajaj will be sharing his perspectives on the theme of ‘How OOH helps healthcare brands establish deep consumer connect’
‘Micro-targeting is increasingly being seen in brand campaigns’
By Rajiv Raghunath - January 19, 2024
Lekshumanan Annamalai, Founding Partner, Coral Media sees an uptrend in hyper-local advertising
Vodafone UK appoints Leo Burnett
By M4G Bureau - January 19, 2024
The agency will create a distinctive long-term platform for the brand, developing all ATL and digital comms.
_140_270.png "NEXT Advertising Solutions is Associate Sponsor of 2nd South India Talks OOH conference in Chennai on Feb 2")
NEXT Advertising Solutions is Associate Sponsor of 2nd South India Talks OOH conference in Chennai on Feb 2
By M4G Bureau - January 18, 2024
NEXT Advertising Solutions, a joint venture of Skyrams Outdoor Advertising India Private Limited and Laqshya Media Ltd, is the only authorised media house for bus shelter shelters in Chennai.
JCDecaux Transport exclusive ad contracts for Hong Kong MTR & Airport Express renewed
By M4G Bureau - January 16, 2024
The renewed contracts are effective from 1st January 2024 to 31st December 2028 with the option for MTR to extend up to a total of 10 years.
Wildstone closes landmark £350mn outdoor media infrastructure refinancing
By Rajiv Raghunath - January 16, 2024
Deal unlocks Wildstone’s European expansion amid surging digitisation
Madison Media strengthens its leadership by appointing Puja Rai as Chief Strategy Officer
By M4G Bureau - January 15, 2024
Puja is a seasoned media professional with over 20 years of experience in marketing, strategy and analytics
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