OOH News
DMRC ridership to touch 30 Lakh in coming days
By Bhawana Anand - March 29, 2019
The metro rail corporation issued a statement on the media report claiming decline in the ridership
Mark Metro bags exclusive advertising rights at 6 Chennai Metro stations
By Ria Banerjee - March 28, 2019
Digital OOH displays planned at the stations
PolicyX.com introduces Virender Sehwag as its Brand Ambassador
By M4G Bureau - March 27, 2019
The new ad campaign with new brand ambassador will be launched in the digital platform, gradually encompassing outdoor and print for publicity
Tanuja Bhat re-joins L&K Saatchi & Saatchi as Group ECD
By M4G Bureau - March 27, 2019
In her years of work experience, she has been associated with JWT, Leo Burnett and Publicis Capital Mumbai
Deepika-Ranveer to feature in Lloyd’s new campaign
By M4G Bureau - March 27, 2019
The Bollywood couple will be seen romancing on the outdoor medium promoting the brand’s 'Khayal Rakhenge, Khush Rakhenge' campaign
Delhi civic bodies told to axe unauthorised media
By M4G Bureau - March 27, 2019
HC directs concerned govt bodies to enforce Delhi Prevention of Defacement of Property (DPDP) Act, 2007
OLX’s new proposition: ‘SET HAI’
By M4G Bureau - March 27, 2019
The marketing campaign reinforces the power of smart choices and the ability to upgrade and has six ads being released across TV, Digital, Print and Outdoor
Karnataka HC hearing on new bylaws on Mar 29
By Ria Banerjee - March 26, 2019
Bengaluru OOH industry still reeling under the impact of the BBMP ban on large formats
BARC India expanding its BMW software offering
By M4G Bureau - March 26, 2019
The software, launched in 2018, integrates audience data on TV and Out of Home (OOH) TV viewership
Congress engages Posterscope India to handle its outdoor publicity ahead of Lok Sabha polls
By Bhawana Anand - March 25, 2019
The campaign will be rolled out shortly
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