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OOH News

The Body Shop onboards Shraddha Kapoor as new brand face
The Body Shop onboards Shraddha Kapoor as new brand face

By M4G Bureau - September 10, 2019

The brand has launched 1st ever TV commercial; plans to further enhance the new brand face by adding other media promotions including outdoor branding

Prem Shankar Jha not in charge of SDMC advtg deptt any more
Prem Shankar Jha not in charge of SDMC advtg deptt any more

By M4G Bureau - September 09, 2019

He will continue as Dy. Commissioner of the ULB

Bright Media retains Dadar stations media rights
Bright Media retains Dadar stations media rights

By Pray Jani - September 09, 2019

The firm considers this as an essential property for branding connecting two parts of the city

No conflict in provisions of BBMP Outdoor Signage and Public Messaging Policy 2018 & Bengaluru Mahanagara Palike Ad Rules 2019
No conflict in provisions of BBMP Outdoor Signage and Public Messaging Policy 2018 & Bengaluru Mahanagara Palike Ad Rules 2019

By Bhawana Anand - September 06, 2019

The State Government rules will be applicable to outdoor advertising

DAN appoints Ashish Bhasin into top APAC leadership role
DAN appoints Ashish Bhasin into top APAC leadership role

By M4G Bureau - September 06, 2019

Anand Bhadkamkar will be positioned as India’s new CEO

Karan Shroff joins Unacademy as VP Marketing
Karan Shroff joins Unacademy as VP Marketing

By M4G Bureau - September 06, 2019

He will be responsible for driving 360-degree marketing plan to establish the brand’s identity in the online education category

Vodafone Idea's green Ganesh initiative for Punekars
Vodafone Idea's green Ganesh initiative for Punekars

By Pray Jani - September 05, 2019

Vodafone Eco-Ponds give an eco-friendly solution to Ganesh Visarjan

Innovations mark Ganesh Utsav this year
Innovations mark Ganesh Utsav this year

By Pray Jani - September 05, 2019

Brands get creative with their installations to engage audiences at Ganesh Utsav hubs

Kerala OOH industry seeks time for transition to green media
Kerala OOH industry seeks time for transition to green media

By Bhawana Anand - September 05, 2019

The industry has proposed a phase-wise adoption of green media

Brands line up to grab their pie during Ganesh Utsav
Brands line up to grab their pie during Ganesh Utsav

By Pray Jani - September 04, 2019

With footfalls of over 3-5 crore across Mumbai alone, brands find Ganesh Utsav a great opportunity to capture the attention of their TG, even during times of market slump

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