OOH News
Sneha Rajani Head of Sony Pictures Networks India to quit
By M4G Bureau - September 26, 2019
She has been instrumental in launching Sony MAX, revolutionizing the content of Sony Entertainment Television and others
Uber’s new 'Safety Never Stops' campaign to be live in 5 languages
By M4G Bureau - September 25, 2019
The brand’s new 360 campaign will be live across all formats
Rooftop media business in Patna continues unabated
By Bhawana Anand - September 25, 2019
Media owners wait favourable Court decision
Giordano Handbags signs Kiara Advani as new India’s brand ambassador
By M4G Bureau - September 24, 2019
The fashion diva will be featured as the face of the brand in print, outdoor and digital campaigns
Media operators caught off guard by Parbhani MC ban on outdoor publicity
By Bhawana Anand - September 24, 2019
The ban has been enforced on ground-level media such as hoardings and pole kiosks
Higher cost of advertising will drive away business
By Bhawana Anand - September 24, 2019
Junaid Jaleel, Executive Director of Jay N Jay Kozhikode says the Kerala State Govt’s move to ban use of PVC flex for publicity has struck at the root of OOH business
Mediacom bags GOQii's India Media Mandate
By M4G Bureau - September 23, 2019
The agency will be responsible for media strategy, planning, buying and implementation for all media
Pantaloons celebrates youth’s go-getter spirit in new campaign
By M4G Bureau - September 23, 2019
It is a 360° campaign with presence on TV, print, outdoor, digital and radio
Adda52.com launches OOH led Campaign #BanaoDimaagKoAmeer
By M4G Bureau - September 23, 2019
With new campaign, the brand wants to connect with people from all walks of life through extensive outdoor promotions
‘A new plastic free Bengal’ is Kansai Nerolac message this Durga Pujo
By M4G Bureau - September 23, 2019
The brand has planned for innovative on-ground activities to be conducted at Pandals to promote reduction and reuse of plastic waste
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