OOH News
Torrent Advertisers reaches out to East Coast Railways with license fee waiver and other pleas
By Ria Banerjee - May 18, 2020
The Bhubaneswar-based OOH firm has also approached the municipal bodies for payment of dues in instalments
Alakh Advertising & Publicity launches digital marketing arm
By Pray Jani - May 18, 2020
The Mumbai-based media owner expands its services to offer online marketing services
Hyperspace launches Information Signage Program
By M4G Bureau - May 14, 2020
The new offering is to enhance safety & drive effectiveness post-lockdown
Duracell awards global media mandate to Mediacom
By M4G Bureau - May 14, 2020
The win covers 32 markets, including the US, UK and China
TikTok appoints Ashok A Cherian as Marketing Head for India
By M4G Bureau - May 14, 2020
With two decades of experience, he will spearhead the brand strategy and marketing initiatives for the entertainment app
JCDecaux to install hand sanitiser dispensers on public utilities in Paris
By M4G Bureau - May 14, 2020
The City of Paris has asked the OOH firm to equip bus shelters & automatic public toilets with hand sanitiser dispensers
RDN at Bengaluru City Station greets passengers with Covid prevention messages
By Rajiv Raghunath - May 13, 2020
Sharma Srishti Synergy, operator of RDN in Bengaluru rail division, managed the public messaging before the first train from Bengaluru to New Delhi left the station
Ninja Media Creations launches data-monitoring software
By Pray Jani - May 13, 2020
The software will provide data insights for a railway audio advertising campaign
Zero Degree, K3A launch Outdoor Social Awareness Creative Campaign (OSACC) contest
By Ria Banerjee - May 13, 2020
Winners of the contest will have their creatives displayed on Kochi Metro pillar media, apart from getting cash prizes
OOH, BTL, digital in combo will deliver the goods in rural markets: Rajesh Radhakrishnan
By Pray Jani - May 13, 2020
Vritti Solutions is also helping dovetail brand initiatives with CSR engagements
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