By M4G Bureau - July 22, 2020

A week-long wait for media owners expecting relaxation in license fees for the months from May to August

By M4G Bureau - July 22, 2020

Stringent technical conditions may limit scale of bid participation

By M4G Bureau - July 21, 2020

The pending decision on the selection of media is adding to the worries of media owners

By M4G Bureau - July 20, 2020

The account has been awarded following a multiple agency pitch

By M4G Bureau - July 20, 2020

In his new role, he will be overseeing the next phase of growth in the company’s mobility business and ensuring safety for riders and drivers across India, Sri Lanka and Bangladesh

By M4G Bureau - July 20, 2020

The report says that brands are experimenting new ways wherein OOH will grow in value as people are returning to normalcy, spending more time outdoors

By Bhawana Anand - July 17, 2020

Experts point out that digital media complements OOH/BTL activities in the rural markets

By Bhawana Anand - July 17, 2020

The poll shows that 79% of outdoor industry people believe that metrics and measurement will play a vital role for their business growth

By M4G Bureau - July 17, 2020

The high court has permitted Bengaluru civic body to put up hoardings but with the condition to follow strict norms

By Bhawana Anand - July 16, 2020

Nishant Jaiswal, VP Marketing, Adda52 believes that OOH will undergo major changes in the coming times