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OOH News

DDB Mudra wins creative duties for Protinex
DDB Mudra wins creative duties for Protinex

By M4G Bureau - September 28, 2020

The agency will bring in its expertise to strengthen the brand’s communication and architecture

Coca-Cola India touches lives of 20,000 in Telangana & Andhra Pradesh
Coca-Cola India touches lives of 20,000 in Telangana & Andhra Pradesh

By M4G Bureau - September 28, 2020

The beverage leader brand installs branded water purifications & dispensation with Provision of Safe Drinking Water

COLORS launches ‘Ab Paltega Scene, Kyunki Bigg Boss Dega 2020 Ko Jawab’ campaign
COLORS launches ‘Ab Paltega Scene, Kyunki Bigg Boss Dega 2020 Ko Jawab’ campaign

By M4G Bureau - September 25, 2020

Branded sanitiser dispensing units will be placed in Mumbai and Delhi NCR for OOH promotions of the show

Brands require focused experiential marketing with strong proposition
Brands require focused experiential marketing with strong proposition

By Bhawana Anand - September 25, 2020

In order to stand out in market, automobile brands and organised retail sector are expected to start spending on experiential marketing by Diwali festival

Delhi’s three civic bodies expect INR 100 crore combined OOH advertising revenue loss
Delhi’s three civic bodies expect INR 100 crore combined OOH advertising revenue loss

By M4G Bureau - September 24, 2020

A standing committee has been appointed to figure out the option to reduce the loss; Media owners waiting for rebate scheme

Punjab media owners get surrender option under relief scheme
Punjab media owners get surrender option under relief scheme

By Bhawana Anand - September 23, 2020

The state government has announced rebate for advertisement contracts considering several representations made by the media owners

Anupriya Acharya  takes over charge of AAAI as President
Anupriya Acharya takes over charge of AAAI as President

By M4G Bureau - September 22, 2020

Ashish Bhasin will be the ex-officio member of the association executive committee for 2020-21 as its immediate past President

WOO’s #OurSecondChance hits 40,000 digital screens globally
WOO’s #OurSecondChance hits 40,000 digital screens globally

By Rajiv Raghunath - September 22, 2020

Media worth about US$40m used for the campaign

The Tribes Group launches ‘Mandate’, a political consulting and election communication company
The Tribes Group launches ‘Mandate’, a political consulting and election communication company

By M4G Bureau - September 22, 2020

Launched in partnership with political strategist, Dr. Mehul Choksi, the company plans in create an organised structure to develop a 360 degree networking platform for election campaigns

I will always be a part of Outdoor Industry: Charanjeet Arora
I will always be a part of Outdoor Industry: Charanjeet Arora

By Bhawana Anand - September 22, 2020

The Co- CEO of Kinetic India put down his paper

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