By Bhawana Anand - March 02, 2021

The new policy has been designed to cater to the evolving nature of the OOH medium and to government organizations’ communications needs through proper guidelines regarding media planning, monitoring, rates list, etc.

By Bhawana Anand - March 01, 2021

His aim is to revive outdoor advertising revenues for the South Delhi corporation and streamline OOH formats in the city

By M4G Bureau - February 26, 2021

The tenders are for conventional OOH formats and display publicity on BMI kiosks

By Bhawana Anand - February 25, 2021

Having emerged as a versatile platform for branding and brand engagement activities, and offering enough scope for innovations, cab advertising has become a sought after OOH format, with brands becoming more experimental with it, even using it for trial advertising

By M4G Bureau - February 25, 2021

Himalaya will be equipping Cinépolis properties across India with its sanitization products - Himalaya Pure Hands Sanitizer and Hand Wash - as a part of the partnership

By M4G Bureau - February 25, 2021

The agency will kickstart the association for mainline and digital creative duties with the launch of a massive campaign for Zeno Health in Mumbai

By M4G Bureau - February 24, 2021

The new campaign, second in a series launched across TVC, OOH and digital, drives home the values of shared responsibilities in a home and the importance of a family growing together

By M4G Bureau - February 23, 2021

Launched in Hyderabad, the campaign is to be seen at in restaurants and pubs

By M4G Bureau - February 22, 2021

A multimedia campaign launched in partnership with Leo Burnett celebrates the indomitable human spirit and how financial resilience helps one to overcome challenges

By Rajiv Raghunath - February 19, 2021

3CS has an impressive client roster including Netflix, Lincoln and Google