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OOH News

Haresh Nayak quits dentsu
Haresh Nayak quits dentsu

By M4G Bureau - September 08, 2021

Nayak was elevated as the President in April 2020. He was also holding the additional post of Managing Director of Postercope India.

‘Vivo’ makes an animated presence at Miami International Airport
‘Vivo’ makes an animated presence at Miami International Airport

By M4G Bureau - September 07, 2021

JCDecaux rolls out the Netflix campaign using a mix of digital and static media assets.

Dentsu Creative appoints Ajay Gahlaut as Group Chief Creative Officer
Dentsu Creative appoints Ajay Gahlaut as Group Chief Creative Officer

By M4G Bureau - September 06, 2021

Ajay will report into Amit Wadhwa, Chief Executive Officer (CEO), dentsu Creative India and will be responsible for accelerating dentsu India’s creative businesses under one optimised service line.

BMRCL invites bids for consultancy services to boost ad revenues at 5 Metro stations
BMRCL invites bids for consultancy services to boost ad revenues at 5 Metro stations

By M4G Bureau - September 03, 2021

Focus on Baiyappanahalli, Indiranagar, MG Road, Kempegowda (Majestic) and Yelachenahalli Metro stations.

‘Kerala OOH waiting expectantly for business to return to normality’
‘Kerala OOH waiting expectantly for business to return to normality’

By Rajiv Raghunath - September 02, 2021

K Vijaykumar, MD of Aiswaria OOH cites that volume of traffic and people movements in cities and towns are approaching pre-pandemic levels.

Havas Group India appoints Pritha Dasgupta as CMO
Havas Group India appoints Pritha Dasgupta as CMO

By M4G Bureau - September 01, 2021

Pritha will be based in Mumbai and report to Rana Barua, Group CEO, Havas Group India. In her new role, Pritha will be driving the marketing and communications function of the Group and all the network companies.

Chitra (OOH) Gujarat wins sole ad rights on 773 AMTS bus shelters
Chitra (OOH) Gujarat wins sole ad rights on 773 AMTS bus shelters

By Rajiv Raghunath - September 01, 2021

The ad rights have been awarded for 4 years

Air passenger traffic on a higher plane
Air passenger traffic on a higher plane

By Rajiv Raghunath - August 31, 2021

Domestic air traffic doing the heavy lifting, while international air traffic growth remains negligible.

Timely payments critical for OOH recovery
Timely payments critical for OOH recovery

By - August 30, 2021

Media owners weigh in on the need for streamlining and facilitating timely payments from buyers

US OOH revenue up 38% in Q2 2021 vs Q2 of 2020; DOOH sees 80% growth
US OOH revenue up 38% in Q2 2021 vs Q2 of 2020; DOOH sees 80% growth

By M4G Bureau - August 27, 2021

Top 10 advertisers in the second quarter: Geico, McDonald's, Apple, Allstate, Anheuser-Busch, Coca-Cola, HBO, Universal Pictures, Google, and the New York City Department of Health & Mental Hygiene.

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