November 24, 2017

Aditya Birla Capital positions itself as the ABC of all money matters

Planned and executed by The Social Street, the campaign was rolled out in 15 cities with more than 300+ high Impact sites adding up to more than 2.5 lakh sq. ft. wherein the Mumbai plan included the most iconic landmark sites like Patel Bridge and Bandra ROB

November 23, 2017

Steora’s smart, digital street bench adds new dimension to street furniture

With Steora® Urban street benches, developed & promoted by the Croatian firm, users can upload videos or pictures to chosen benches and set campaign duration and frequency. Video campaigns can also be connected to a Wi-Fi homepage, so that bench users can see the same campaign on their smartphones

November 23, 2017

CureFit urges Bengaluru to ‘Eat Fit’, offers healthy discount

The app based company has unveiled a series of innovations in high traffic density areas of the city like the Outer Ring Road to promote the app and also highlight the discount on offer to consumers

November 13, 2017

Google dials into OOH to highlight Pixel 2 features

The Pixel 2 campaign has been unfurled on arterial roads, at junctions and in market areas, highlighting the many reasons why Google Pixel 2 is just the phone to buy. In India, Google’s OOH mandate is handled by Kinetic India

November 10, 2017

Maruti Suzuki unveils new Vitara Breeza, Dzire model in Kolkata with fun activities

Wonderz Entertainment conducted fun activities like push-ups for men, ball-the-basket, straw-separate, tongue-twisters, etc., to bring people to the car display zones; the audience response was cited as overwhelming

November 08, 2017

Emami Fair & Handsome makes a face to face connect with male audience

Greenline Glo which planned and executed the campaign predominantly selected media in controlled environment where there is high consumer dwell time, such as, malls, cineplexes, corporate parks, whereas cab branding was also done to reinforce the brand presence

November 07, 2017

Hotstar finds ‘Billions’ of ways to engage OOH audience

Conceptualised by the in-house creative team at Hotstar, the outdoor campaign was planned and executed by The Social Street.

November 02, 2017

OPPO burns bright at Sunburn in Kolkata

Giant inflatables of brand mascot Ollies, selfie booths caught the imagination of audiences

October 26, 2017

Colors build an extensive OOH campaign for Big Boss Season 11

Designed and executed by Laqshya Media Solutions

October 26, 2017

Delhi Metro Line 2 resplendent in Diwali colours

eg. communication, which holds the media rights on Line 2, in partnership with DMRC, did the train wrap to create an atmosphere of festive spirit