April 19, 2018

Activa 5G scripts the language of love

The brand has launched a 360 degree ad campaign - ‘Love Is Growing’ -- for its Activa 5G. The campaign’s objective is to showcase the universal love for Activa

April 17, 2018

Fortune assumes an imposing brand presence in Kanpur

The building wrap, executed by Organized Outdoor Options, gives Fortune brand a massive 12,000 sq. ft brand display that could possibly put in the shade any other brand display in its vicinity

April 12, 2018

Tata Tele Business Services projects smart solutions

The brand, in association with Active Media Innovations, converted select static billboards in Mumbai into smart boards through live projection

April 12, 2018

Pepe Jeans zips ahead with ‘Made to Create’ proposition

The brand opted for branding on DMRC Line 2 running from Samayapuri Badli to Huda City Centre; eg. communications holds the media rights on this line, whereas the buying and media planning for the campaign was done by MOMS Outdoor Media Solutions

April 11, 2018

Mother Dairy reinforces strong brand presence in Mumbai

The campaign – which says that the city consumes 25 lakh glasses of Mother Dairy milk in a flash every day – was planned and executed by Ecosys OOH

April 09, 2018

SRMB reinforces its market presence with ‘Champions ki Pasand’

MOMS Outdoor Media Solutions executed the campaign that features Kapil Dev and MS Dhoni as the brand ambassadors; the campaign was deployed on traditional large and small formats, and transit media

April 06, 2018

‘Emotions’ mark Mumbai Indians OOH battle-cry

The campaign urges the Mumbai Indians fans to download the emojis from the MI app – that highlight different emotions like happiness, anger, passion, aggression and etc. with a catchy text ‘Game on Emotions On’ pasted on large size formats

April 05, 2018

Coca Cola’s Bromance on OOH soon

GLO, the outdoor wing of Lodestar UM, that handles the account is expected to release a wide-scale OOH campaign in the coming weeks

April 04, 2018

Ishq FM opens a vista to Rome

The radio channel has taken the OOH route in Mumbai to promote its quiz contest ‘Romance in Rome’, targeting the youth audience

April 04, 2018

Wild once again out to promote its ‘vitamin water’

The Delhi-based brand has launched a city-wide campaign that includes innovations on BQS; the brand is particularly visible on the arterial roads