By Rajiv Raghunath - January 03, 2024

From behind the New Year’s eve ball drop, Tiger Party offers a close look at how DOOH solution amplifies commercial potential

By M4G Bureau - January 03, 2024

Jaber Al Ansari, ELAN Group CEO, says: “This move aims to establish a robust programmatic media buying model in Qatar."

By M4G Bureau - December 29, 2023

“We went beyond conventional DOOH methods and introduced a colossal sculpture in the heart of the Arabian Sea, creating a buzz that rippled through the city,” says Posterscope India MD Imtiyaz Vilatra

By M4G Bureau - December 21, 2023

Campaign has been rolled out in major metros that include Delhi, Mumbai, Bengaluru, and Pune, on 200+ displays

By M4G Bureau - December 21, 2023

Unicom uses the LMX CMS to dynamically manage and tailor content

By Rajiv Raghunath - December 19, 2023

This integration complements and strengthens LMX and Adsmovil OOH’s commitment as a full-stack solution in Latin America, powered by Moving Walls

By M4G Bureau - December 19, 2023

Produced by CYLNDR, the 15 minute game unfolded on London’s Piccadilly Lights as influencers @ApparentlyJxck and @Vatira5 battled it out for the title Samsung Gaming Hub Champion.

By M4G Bureau - December 12, 2023

BillboardsIn is launching in APAC countries following 5 years of explosive growth in the US and Canada

By M4G Bureau - December 05, 2023

The campaign has also been executed on billboards, BQS, bus wraps, unipoles, digital screens, railway station media, and metro media.

By Rajiv Raghunath - December 04, 2023

Overcoming logistical challenges and stringent health and safety protocols, the creative team crafted a larger-than-life roadside spectacle that promises an unparalleled sensory experience, says team Core Media