By M4G Bureau - December 17, 2019

The campaign claims delivery of approx. 1.51 Mn seconds by utilizing 100% Share-of-voice during course of overall exhibition tenure

By Pray Jani - December 16, 2019

Short campaign turnaround time is a major challenge, explains Rishika Kajaria, CEO, Andreal

By Rajiv Raghunath - December 12, 2019

Seedooh’s Director of Confidence Kenta Shimizu has been appointed SVP North America, while Joe Copley becomes MD Europe and APACSeedooh’s Director of Confidence Kenta Shimizu has been appointed SVP North America, while Joe Copley becomes MD Europe and APAC

By Rajiv Raghunath - December 11, 2019

The integration is part of Broadsign’s international growth strategy, bringing the number of demand-side platforms that Broadsign Reach supports internationally to more than 30

By M4G Bureau - December 09, 2019

Hivestack DOOH ad tech platform selected to serve as technology back-bone of LIVE BOARD’s full-stack, programmatic OOH offering for the Japanese market

By Rajiv Raghunath - December 06, 2019

New ad tech integration gives brands and agencies a one-stop shop for planning and executing global programmatic campaigns across online, mobile and DOOH

By Rajiv Raghunath - December 05, 2019

This is the first time a trailer for any film has been launched on the Piccadilly Lights

By M4G Bureau - December 04, 2019

The media mapping is done by linking updated OOH media data collected over a period of two decades

By M4G Bureau - November 26, 2019

DPAA has created a community environment in which members drive and promote their digital capabilities

By Rajiv Raghunath - November 22, 2019

The combination of AdCityMedia and Visual Art enhances Ocean Outdoor’s presence in Sweden, Denmark and Finland and sees Ocean enter the Norwegian OOH market through ACM’s established portfolio of assets