By M4G Bureau - November 05, 2020

Executed in association with Skyrams, the brand has leveraged the dynamism offered by the digital media

By M4G Bureau - October 27, 2020

Bharat Rajamani calls for ‘one industry, one planning tool’, a pre-requisite for boosting advertiser confidence in OOH

By M4G Bureau - October 21, 2020

The inspiring posts shared to social media have been displayed on Samsung’s landmark digital signage in London’s Piccadilly Circus, Milan’s Duomo and New York’s Times Square

By M4G Bureau - October 20, 2020

S Kumar, MD, Srishti Communications believes that transit media business will be steered by professionals who think digital

By Rajiv Raghunath - October 19, 2020

Kalms’ smart vending machines are equipped with digital screens that can be programmed to serve advertising content

By M4G Bureau - October 16, 2020

Through this partnership, advertisers can use privacy-compliant Adsquare segments to cross-reference TPS Engage connected screens and reach consumers with a higher affinity for certain categories

By Bhawana Anand - October 16, 2020

Phil Hall, Joint Managing Director – Ocean Outdoor and Aimee McKay, Client Partnerships Director – Clear Channel UK cite the new strengths that DOOH bring to the table

By Bhawana Anand - October 15, 2020

Justin Thomas-Copeland, CEO – DDB speaks about ‘Creativity Spark’s on day 2 of the DPAA Video Everywhere Summit 2020

By Bhawana Anand - October 15, 2020

DOOH has a key place in auto brand media plans

By Bhawana Anand - October 14, 2020

Easy buy in & out, less spillage, better outcomes are a few advantages of pDOOH, say experts at the DPPA Video Everywhere Summit 2020