Digital OOH
Clear Channel Americas partners USO to raise awareness of the sacrifices service members make
By M4G Bureau - November 02, 2022
The month-long DOOH campaign reminds Americans to express gratitude and commitment to service members and their families through USO programs focused on connection, wellness, and resiliency.
Displayforce.ai inks pact with Bluebell Digital to connect 2,000 DOOH screens in Sweden, Finland
By Rajiv Raghunath - October 27, 2022
The Displayforce platform connects to screens in public places, and then, in real time, analyses the audience: it can determine the gender, age, and emotions of visitors.
Ocean Outdoor awarded DOOH contract for London’s iconic Battersea Power Station
By Rajiv Raghunath - October 19, 2022
Ocean is awarded the rights to develop and market 43 digital advertising screens, murals and experiential spaces within the power station.
Volta Media unlocks complete access to programmatic impressions for easy integration into omni-channel, retail media campaigns
By M4G Bureau - October 19, 2022
“Unlocking a single and open ad auction increases all advertisers’ access to Volta’s digital inventory and makes our network more available and attractive to advertisers,” says Mike Schott, EVP of Media at Volta.
PPDS unveils new 32:9 Philips S-Line digital signage ‘stretch’ series for high-impact performances
By M4G Bureau - October 18, 2022
Complementing PPDS’ growing digital signage range, the new Philips S-Line digital signage ‘stretch’ displays deliver high-impact content with effortless back-end control, maximising environments where space is limited or where an attractive alternative form factor is desired.
Renault India drives in 3D anamorphic experience for Kiger
By M4G Bureau - October 18, 2022
The novel outdoor activation is unveiled in 3 cities, Bengaluru – Orion Mall, Chennai- Express Avenue & Delhi NCR- Ambience Mall
Saatchi & Saatchi, TMW Unlimited, St Luke’s, Dentsu Creative bag top prizes in Ocean’s annual digital creative competition
By Rajiv Raghunath - October 14, 2022
EE, Zoom By Ocado, Solgar, The Trussell Trust are among the award winners
Vector Media, Swiftmile tie up for West Palm Beach DOOH network in South Florida
By Rajiv Raghunath - October 12, 2022
The relationship was developed along with smart mobility leader Tranzito in support of the rapidly growing Tranzito-Vector mobility partnership.
Author Jay Shetty marks World Mental Health Day on Piccadilly Lights
By Rajiv Raghunath - October 11, 2022
Jay Shetty says: “I took to the streets hoping that we could provide that outlet for people by having real, open, honest, and vulnerable conversations with no judgment.”
Times OOH sees significant increase in pDOOH powered brand campaigns on its transit media networks
By M4G Bureau - October 07, 2022
We have witnessed an exponential growth of programmatic campaigns by leading clients, states Aman Nanda, Chief Strategy Officer, Times OOH
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