Campaigns
Pantaloons installs record 48ft branded Dandiya sticks at Ahmedabad mall
By Bhawana Anand - September 27, 2017
Placed at One Mall in Ahmedabad, the dandiya sticks weigh over 1 ton and will be on display till September 30
Air India boards Rapid MetroRail to promote Delhi-Copenhagen flight
By M4G Bureau - September 25, 2017
The branding, launched for a one-month period, was executed by ICONS that handles the Rapid MetroRail advertising rights
FBI officials launch outdoor campaign to quell human trafficking on Las Vegas
By M4G Bureau - September 24, 2017
Clear Channel Outdoor provided billboards for the social campaign
Job portal Indeed urges everyone ‘to get to work’
By Bhawana Anand - September 23, 2017
The campaign, handled by Kinetic India, has been mainly deployed on large formats, particularly targeting the youth audience
Pantaloons adorned Kolkata streets with magnificent ‘Alpana’
By Ria Banerjee - September 22, 2017
Pantaloons engaged 300 students from prominent art colleges in Kolkata who created the alpana along with some 100 local residents.
Sharekhan engages employees with out-of-the-box activities
By Ria Banerjee - September 21, 2017
Ideazfirst executed the on-ground activity on behalf of Sharekhan by BNP Paribas
Wagh Bakri travels miles with bus branding in Bengaluru
By M4G Bureau - September 21, 2017
The brand utilises the BMTC moving media to build high visibility across the city
UTV Movies dominates Mumbai outdoor with ‘Jashn Kahaaniyon Ka’
By M4G Bureau - September 20, 2017
Bright Outdoor Media designed and executed the campaign including impactful cluster branding at key locations.
FBB boards Delhi Metro Line 2 with new offerings
By M4G Bureau - September 19, 2017
The branding was planned by Brandscapes and executed by eg. communications which holds the Delhi Metro media rights on this line.
Flipkart goes big on OOH for strong build-up to ‘Big Billion Days’
By M4G Bureau - September 18, 2017
Through this mega annual sale, Flipkart aims to double or even triple its sales as compared to the Big Billion Days sale conducted in 2016.
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