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Campaigns

How Tata Salt played ‘Shravan’ at the Kumbh
How Tata Salt played ‘Shravan’ at the Kumbh

By M4G Bureau - March 12, 2019

The brand’s ‘Kumbh Kay Shravan’ initiative was aimed at helping the elderly with transportation at the Kumbh Mela

How Dabur Gulabari reached out to women at the Kumbh
How Dabur Gulabari reached out to women at the Kumbh

By M4G Bureau - March 08, 2019

The brand set up safe changing rooms for women pilgrims and provided samples of Dabur Gulabari cold creams

HUL, Ogilvy set sail on river cleanliness drive at Kumbh
HUL, Ogilvy set sail on river cleanliness drive at Kumbh

By M4G Bureau - February 28, 2019

Along with Ogilvy, the brand has come up with a unique concept called ‘Swachhata Ki Sawari’ for continuous cleaning of the river

Kansai Nerolac honours Maha Kumbh through art
Kansai Nerolac honours Maha Kumbh through art

By M4G Bureau - February 27, 2019

The brand’s 104 feet mural on the building facade is meant to be a homage to saints, sadhus and pilgrims visiting the Kumbh Mela

‘Careful! You are being watched’ says Idea campaign
‘Careful! You are being watched’ says Idea campaign

By M4G Bureau - February 26, 2019

The Idea 4G - India ka Live Network campaign aims to alert people on civic rules with live data network

MiG’s OOH route to promote fighter planes
MiG’s OOH route to promote fighter planes

By M4G Bureau - February 25, 2019

The fighter jet manufacturer’s OOH campaign, in association with adversize.in, was executed with special permission from the Karnataka High Court

Colgate-Palmolive’s ‘suraksha’drive at Kumbh Mela
Colgate-Palmolive’s ‘suraksha’drive at Kumbh Mela

By M4G Bureau - February 22, 2019

The brand has kicked off various initiatives including wrist bands, ropes and awareness drive

Lodha Group checks into Mumbai airport to connect with high-flyers
Lodha Group checks into Mumbai airport to connect with high-flyers

By M4G Bureau - February 21, 2019

In association with Madison Outdoor Media Solutions, an experiential zone was created at the arrival terminal of Mumbai airport

Alita Battle Angel unleashed over city scape
Alita Battle Angel unleashed over city scape

By M4G Bureau - February 20, 2019

Active Media Innovations promotes Fox Star Studios’ Alita Battle Angel through tall building wraps and wall paintings in city arterial routes

KEI Industries offers amenities to support Kumbh Mela
KEI Industries offers amenities to support Kumbh Mela

By M4G Bureau - February 19, 2019

The brand has partnered with the UP government to provide better amenities and support at Prayagraj.

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