Friday, July 19, 2024

Advertisement

Campaigns

Coca-Cola strikes a new chord on OOH
Coca-Cola strikes a new chord on OOH

By Bhawana Anand - May 15, 2019

Handled by GLO, the out-of-home division of Lodestar Universal McCann, the immersive musical campaign aims at closer connect with mass consumers

Drop the ‘Maa’ from the gaali, warns Project Eve
Drop the ‘Maa’ from the gaali, warns Project Eve

By Bhawana Anand - May 14, 2019

As part of its Mother’s Day campaign, the brand, in association with Brave New World, drove home the need to keep the word ‘Maa’ out of insults and slangs in all languages

SRH urges Hyderabadis to ‘Rise’ with them
SRH urges Hyderabadis to ‘Rise’ with them

By Bhawana Anand - May 13, 2019

The IPL team’s campaign message ‘Rise With us’ was splashed on Mera Hoardings’ large sized outdoor formats across Hyderabad

Sip on it: TVF’s ‘Kota Factory’ premiers on tea cups
Sip on it: TVF’s ‘Kota Factory’ premiers on tea cups

By M4G Bureau - May 10, 2019

The tea cup promo handled by CupShup is an attempt to reach out to students through their favorite spot for discussions

adidas Originals’ Nite Jogger flipbook trends on OOH
adidas Originals’ Nite Jogger flipbook trends on OOH

By Bhawana Anand & Ria Banerjee - May 09, 2019

The brand has executed two different innovations in Delhi NCR & Mumbai highlighting different features of the new launch

Western Union goes all out on Burj Khalifa to announce new service
Western Union goes all out on Burj Khalifa to announce new service

By Bhawana Anand - May 08, 2019

The announcement is regarding the launch of Western Union’s new money transfer application and its relaunched website

Air Asia campaign takes off with a bang
Air Asia campaign takes off with a bang

By M4G Bureau - May 07, 2019

The airline chooses the digital network of T1 & T2 in Mumbai airport and also the large format outdoor sites at Terminal 1 to announce its domestic operations

CaratLane dangles offers on OOH ahead of Akshaya Tritiya
CaratLane dangles offers on OOH ahead of Akshaya Tritiya

By Ria Banerjee - May 06, 2019

Spread across 12 cities, the month-long campaign has been executed in print, digital, alternative and outdoor media

Equitas Bank taps Mark Metro Group OOH assets in Chennai
Equitas Bank taps Mark Metro Group OOH assets in Chennai

By M4G Bureau - May 02, 2019

Executed by Brand Blitz Event Management, the campaign targets the IT and corporate crowd in Chennai.

No vote, no choice - McDonald’s social campaign
No vote, no choice - McDonald’s social campaign

By M4G Bureau - April 29, 2019

The initiative has been conceptualized and executed by the DDB Mudra Group to urge first time voters to vote

Advertisement
Advertisement
Advertisement
Have You Say
Advertisement