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Campaigns

Pan Vilas makes a striking presence in Ahmedabad
Pan Vilas makes a striking presence in Ahmedabad

By Bhawana Anand - May 15, 2017

Ideated and executed by Grey Parrot agency, the brand has also been featured on an LED billboard

Koryo beckons consumers with quality assurance
Koryo beckons consumers with quality assurance

By Bhawana Anand - May 12, 2017

The campaign, rolled out in partnership with Rapport WW, positions Koryo as a quality-assured choice for people who are looking to upgrade their kitchen and home appliances.

Fresca rolls out a juicy campaign in Delhi NCR
Fresca rolls out a juicy campaign in Delhi NCR

By Bhawana Anand - May 11, 2017

Fresca opted for some 25 strategically located media units, augmented by refreshingly bright creatives that communicate in both English and Hindi. The brand worked closely with Graphisads for the campaign rollout.

Amul goes outdoor with'goodness of cow milk'
Amul goes outdoor with'goodness of cow milk'

By Bhawana Anand - May 10, 2017

The media planning and buying done by Glo, the outdoor wing of Lodestar UM. The agency has used a mix of unipoles and bqs to cover large parts of Delhi NCR market.

Savlon hits the streets to promote Swasth India
Savlon hits the streets to promote Swasth India

By Nabamita Chatterjee - May 10, 2017

On the World Hand Hygiene Day observed on May 5, Savlon Swasth India Mission undertook a unique initiative to spread awareness on hand hygiene and the need to'Ask for Clean Hands'

USPL's Imara, Wrogn, Ms Taken takes fashion to the streets
USPL's Imara, Wrogn, Ms Taken takes fashion to the streets

By Bhawana Anand - May 09, 2017

The idea behind the campaign was to reach out to the youth with a heavy skew towards the fashion-conscious and by tapping the heavy Ecommerce shopper universe.

Rupa Frontline makes an impressional presence in Kolkata, Howrah
Rupa Frontline makes an impressional presence in Kolkata, Howrah

By Nabamita Chatterjee - May 09, 2017

Kinetic India has executed the campaign using a mix of media assets like traditional billboards, gantries, unipoles, and FOB

OPPO dials into 25 cities in Gujarat with F3 Plus
OPPO dials into 25 cities in Gujarat with F3 Plus

By Bhawana Anand - May 08, 2017

Posterscope India has planned and executed the campaign in Gujarat, using over 350 media units.

Brigade Enterprises builds long-term presence in the outdoor
Brigade Enterprises builds long-term presence in the outdoor

By M4G Bureau - May 05, 2017

The real estate group has taken up OOH media in different cities on a long-term basis where the creatives of the group's projects are changed periodically, re-emphasising the offerings and status of the respective projects in a fresh tone time to time. The Social Street has partnered the group in planning and executing the OOH brand presence.

Clean & Clear tactically connects with young female audience across markets
Clean & Clear tactically connects with young female audience across markets

By Bhawana Anand - May 05, 2017

GLO, the outdoor wing of Lodestar UM, has planned and executed the campaign

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