OOH should experiment with new ideas: Padhi & Upputuru

By VJ Media Bureau - July 05, 2014

The Out-of-Home platform is social and perhaps the oldest form of social media, say Santosh Padhi & Emmanuel Upputuru

Leaders debate pros & cons of media owner-cum-agency business

By VJ Media Bureau - July 05, 2014

Session was moderated by Sam Balsara, Chairman & MD, Madison World, and addressed by Alok Jalan, Managing Director, Laqshya Media Group, Bhavana Mittal, Head of Media, Indian Sub-Continent, CBS Global Media, GSK, Armino Ribeiro, CEO, Madison OOH Media Group, and Raj Mohanty, Vice President, Kinetic Worldwide India

10TH Outdoor Advertising Convention begins today

By VJ Media Bureau - July 04, 2014

OAC 2014 gets underway at Grand Hyatt, Goa

Street Talk: Jumpstarts pan-India operations

By VJ Media Bureau - July 04, 2014

The agency has set out to provide integrated OOH, BTL and Design solutions and services to an array of clients across all markets

OAC 2014 makes a grand opening

By VJ Media Bureau - July 04, 2014

Noomi Mehta, CMD, Selvel One Group & Chairman, IOAA, and Nabendu Bhattacharya, Managing Director, Milestone Brandcom, address the inaugural session

Step up collaborations to drive innovations: Charulata Ravi Kumar

By VJ Media Bureau - July 04, 2014

The outdoor industry needs to collaborate with people beyond the out-of-home genre to give it a leap across the country

Gallen Yip unravels the'ugly truths' of DOOH growth

By VJ Media Bureau - July 04, 2014

Yip sees the growth drivers as expansion of transit infrastructure, personalised device engagement, use of programmed networks, improved performance standards, rise of e-commerce, technology improvements, internet of things, and of course, imagination.

OOH leaders to discuss pros & cons of media owner-cum-agency firms

By VJ Media Bureau - July 03, 2014

OAC 2014 will feature a session on the theme addressed by Sam Balsara, Chairman & MD, Madison World; Pawan Bansal, Chief Operating Officer, Jagran Engage; Alok Jalan, MD, Laqshya Media Group, and Raj Mohanty, Vice President Kinetic Worldwide India

OAC 2014: Top decision makers to deliberate on Delhi Metro opportunities

By VJ Media Bureau - July 01, 2014

Manu Seth, Marketing Director, HTC India; Sharat Sharma, Director Operations, Delhi Metro Rail Corporation; Sunder Hemrajani, Managing Director, Times Innovative Media; Siddharth Subramaniam, Principal Manager, Media, ITC Foods; and Haresh Nayak, Managing Director, Posterscope Group India to address the session

OAC 2014: Leading brand marketers to talk about luxury brand adverting

By VJ Media Bureau - June 30, 2014

Ruchita Sharma, Head - Marketing Operations & Communications, Swarovski India, Arun Marc D'Silva, Managing Director, Retail Interface, and Arif Saleem Padiath, Senior Business Manager, Zoya Titan Company Ltd will address the session which will be anchored by Anant Rangaswami, Editor, Storyboard, CNBC, TV18

Avenir Brand unveils'HE' in the outdoor

By VJ Media Bureau - June 30, 2014

The OOH firms used a variety of OOH media to target male consumers

Bhavana Mittal to anchor session on'Young Outdoorians' at OAC 2014

By VJ Media Bureau - June 27, 2014

Mittal is Head of Media, Indian Sub-Continent, CBS Global Media, GSK

Peter Livesey to talk about UK Adscreen Networks at OAC 2014

By VJ Media Bureau - June 25, 2014

In his company, Livesey focuses on or promoting their product range around the world either directly or through distribution and partnership agreements

Milestone Brandcom gets DSP Blackrock India T.I.G.E.R Fund to roar in the outdoor

By VJ Media Bureau - June 24, 2014

The outdoor campaign covered 500 touch points in Mumbai, Delhi, Bangalore, Pune, Ahmedabad, Surat, Rajkot and Baroda

Vodafone Mobile Buses to join the Warkaris' padayatra

By VJ Media Bureau - June 24, 2014

Four Vodafone Mobile Buses, equipped with free calling facility, mobile charging points and recharge vouchers at market price and M-Pesa money transfer service, will travel along with Warkaris from Pune to Pandharpur