India Talks OOH conference postponed

By M4G Bureau - January 10, 2022

The conference will be scheduled after the current Covid-19 situation comes under control

‘83’ sets the pulse racing on OOH streets

By M4G Bureau - January 07, 2022

Bright Outdoor unveils the multi-city OOH campaign, using mainly large formats that evoked a sense of awe

Stellar Ace partners Singtel Media to combine in-home, OOH advertising activation

By M4G Bureau - January 07, 2022

Singtel Media engages Stellar Ace to sell and manage advertising for all its platforms including SMS and Singtel TV

JCDecaux gets Gold from EcoVadis for environmental & CSR performance

By M4G Bureau - January 05, 2022

JCDecaux is now among the Top 1% of companies assessed by EcoVadis in the ‘Advertising and Market Research’ category

HiveMinds appoints Saurabh Tyagi as Chief Client Officer

By M4G Bureau - January 05, 2022

Saurabh has over 18 years of experience across India & South East Asia; he has worked on brands like Unilever, Nestle, Titan, Vodafone etc., in his stints across Publicis, Group M and Madison Media

Fabian Trevor Cowan appointed as CEO of Sapio Parthiv Heritech

By M4G Bureau - January 05, 2022

The newly formed JV between Sapio Analytics & Parthiv Group has a stated vision to re-imagine and convert outdoor locations across cities, towns, and villages to aesthetically pleasing and emotionally elevating spaces

M&E industry rising to pre-Covid levels, cites CII-BCG report

By M4G Bureau - January 03, 2022

OOH growth will be triggered by infrastructure development projects and evolving DOOH

Delhi Govt greenlights plan for 600 LED screens at key locations in capital city

By M4G Bureau - January 03, 2022

The screens will be managed from a command and control centre

Khushi Advertising forays into movie marketing with exclusive sponsorship rights for KGF Chapter 2

By M4G Bureau - December 21, 2021

We are already seeing a lot of interest from brands, says Vishnu Telang, CEO, Khushi Advertising

Talon in tie-up with Stagwell for global presence in data-driven OOH advertising

By M4G Bureau - December 20, 2021

Barry Cupples, Talon's Global CEO, says, "Stagwell is one of the fastest-growing and transformative creative services networks and we look forward to our collaboration in fuelling our next stage of growth.”

Madison World’s HiveMinds expands in Delhi-NCR, appoints Mohit Grover to lead the business

By M4G Bureau - December 17, 2021

Mohit Grover has worked in insurance & travel companies like redBus, Goibibo, and MakeMyTrip, and spearheaded his entrepreneurial venture Neemrana Naturals

IMAX theatre to open in Coimbatore by Spring 2022

By M4G Bureau - December 17, 2021

IMAX Corporation and Broadway Megaaplex in tie-up

Luxury brands dominate JCDecaux media in LAX, Miami airports

By M4G Bureau - December 17, 2021

These campaigns, running on our vibrant digital screens and larger than life placements are destined to capture the attention of holiday shoppers: JCDecaux

Laqshya Media executes global exhibition project in Houston

By M4G Bureau - December 16, 2021

The account was won following a multi-agency pitch and involved executing an approximate 4000 sq. ft. pavilion for the Government of India at the 23rd World Petroleum Congress which was held in Houston, Texas, USA from 5th to 9th December.

Signpost India wins sole ad rights at 30 stations on Mumbai Metro Rail network

By M4G Bureau - December 16, 2021

MMRDA awards JCDecaux India ad rights on 44 Mumbai Metro trains