JCDecaux renews ad contract for Shanghai Metro lines for 15 years

By M4G Bureau - July 26, 2022

This contract will be managed by JV STDecaux, 60% held by JCDecaux and 40% by Shanghai Shentong Assets Management Co., Ltd.

Cricketer Ajinkya Rahane to talk about his inspirational journey to the highest level, at OAC 2022

By M4G Bureau - July 26, 2022

Ajinkya Rahane is one of India’s most formidable middle-order batsmen who has represented the Indian team with great distinction at the international levels.

Amiya Swarup, Partner, Marketing Advisory Services, EY to speak at OAC 2022

By M4G Bureau - July 25, 2022

Amiya will be sharing his perspectives on how data is impacting the media landscape, and in particular the OOH business

Peeyush Bachlaus, Core Leadership - New Paints Business Project Team, Aditya Birla Group, joins OAA 2022 Jury

By M4G Bureau - July 25, 2022

Peeyush is an experienced marketer who, in his own words, is a big fan of outdoor advertising

Dhruv Kathuria, Marketing Manager - Media and Alliance at McDonald's, part of Jury for OAA 2022

By M4G Bureau - July 25, 2022

Dhruv, who handles the North and East markets of McDonald’s, was part of the panel that judged the entries in Group A, which included the Brand, International, and Public & Social Services categories.

Outdoor Advertising Awards 2022 enters judging Round 2

By M4G Bureau - July 22, 2022

The onsite, in-person, round of judging for Outdoor Advertising Awards 2022 got started today at Courtyard by Marriott in Gurugram, as an eminent panel of brand marketers chaired by Santosh Padhi,Chief Creative Officer, Weiden+Kennedy India, evaluated entries shortlisted from the first, online round of judging.

Air passenger volume growing month-on-month in India

By M4G Bureau - July 22, 2022

Govt plans to step up regional connectivity

Ajay Mehta, Founder & MD, Interactive Television (iTV), and MD, Kinetic India to speak at OAC 2022

By M4G Bureau - July 22, 2022

Ajay Mehta will be addressing the convention on the theme of ‘Cinema & OOH advertising: The big picture’

GroupM reaffirms commitment to decarbonisation

By M4G Bureau - July 21, 2022

WPP is working to develop the technology and standards that can be used to measure and reduce emissions from advertising globally.

Murtuza Vapiwala, Head of Marketing, Broker Network, joins OAA 2022 Jury panel

By M4G Bureau - July 21, 2022

Murtuza comes with 20 years of experience working across various industries, and has managed more than 80 brands across 3 continents in his career.

Actor, Producer, Motivational Speaker R Madhavan to address Outdoor Advertising Convention 2022

By M4G Bureau - July 21, 2022

R Madhavan, who has played the lead role in several Hindi and Tamil films, commands a pan-India appeal with his success in Bollywood and southern India film industries alike.

Broadsign extends programmatic ecosystem with Broadsign Reach Header Bidder

By M4G Bureau - July 20, 2022

Solution helps media owners maximise monetisation opportunities by consolidating demand from multiple supply-side partners

Ketan Bharati, VP - Global Marketing Operations, Truecaller, part of OAA 2022 Jury

By M4G Bureau - July 20, 2022

Ketan, who comes with 15 years of experience across media divisions, including media strategy, broadcasting and product & revenue strategy, manages Truecaller’s global marketing operations.

WOO to organise 1st in-person APAC Forum in in Kuala Lumpur on Oct 12-14, 2022

By M4G Bureau - July 19, 2022

There will be a full programme of presentations and speakers from the region and the wider global OOH industry.

Monalisa Mandal, AVP - Marketing & Digital, HT Media (Fever FM), joins OAA 2022 Jury

By M4G Bureau - July 19, 2022

Monalisa, who has been instrumental in launching many new shows this year on Fever FM, is a dynamic marketer with 15+ years of experience in developing and executing marketing and digital strategies across diverse categories such as M&E, Auto, Alcobev & Market Research.