Skybags' latest campaign shines bright on Mumbai’s Eastern Express Highway

By M4G Bureau - May 05, 2023

The campaign will be live for a period of 28 days.

Archana Aggarwal, VP Media, Airtel joins OAA 2023 Jury

By M4G Bureau - May 05, 2023

With over 25 years of experience, Archana is an experienced media strategist, integrated communications expert and a digital specialist.

Tecno creates a flying billboard with SpiceJet plane branding

By M4G Bureau - May 05, 2023

The tech brand shines the light on its new smartphone PHANTOM V Fold with the ‘Beyond the Extraordinary’ marketing campaign.

Leading OOH firm CASHurDRIVE takes up Associate Sponsorship of OAC 2023 to be held in Delhi on July 28-29

By M4G Bureau - May 04, 2023

The convention will feature focused sessions on doubling OOH revenues, DOOH expansion, pDOOH application, rise of retail DOOH, smart city project opportunities, among others

Rugby World Cup 2023: Worldcom OOH unveils geofencing & MOOH stategy

By M4G Bureau - May 04, 2023

The mega event which is expected to exceed 900 million viewers worldwide.

Basant Rathore, SVP, Brand and Business Development, Jagran Prakashan joins OAA 2023 Jury

By M4G Bureau - May 03, 2023

Basant has over 25 years of experience across the media landscape spanning various business roles from media planning and buying to content creation.

I&B Ministry cracks down on outdoor advertising of online betting platforms

By M4G Bureau - May 03, 2023

Advisory issued to states, UTs

Ocean Outdoor appoints Marie Le Hur as Marketing Director for UK biz

By M4G Bureau - May 03, 2023

Marie takes responsibility for the marketing of Ocean’s DOOH portfolio to brands, agencies, specialists and landlords

UK’s 75Media forays into Scottish market with Wildstone backing

By M4G Bureau - May 03, 2023

75Media acquires 122 new billboard sites including largest outdoor advertising structure in Scotland

Jaikishin Chhaproo, Head Media & Brand PR, ITC joins OAA 2023 Jury

By M4G Bureau - May 02, 2023

An industry veteran, Jaikishin has over 25 years of experience working in various brand segments such as FMCG, telecom, broadcast and e-commerce.

Leading Delhi-based agency executes extensive BJP campaign in Karnataka ahead of state assembly polls

By M4G Bureau - May 01, 2023

Multiple OOH formats have been used for the campaign

Moving Walls to power MASTRUM platform customised for OOH advertising in Japan

By M4G Bureau - April 28, 2023

MASTRUM is an impression-based digital OOH advertising platform that provides ad space trading, ad serving, and programmatic DOOH advertising to meet domestic and international demand

Promoflex takes up Associate Sponsorship of OAC 2023 to be held in Delhi on July 28-29

By M4G Bureau - April 27, 2023

The top signage & display solutions company has been an integral partner to OAC for several years

Adani Realty and OAP collaborate for latest luxury project called ‘TEN BKC’

By M4G Bureau - April 26, 2023

The project is located in the bustling neighbourhood of Bandra and is right next to the newly launched Apple store

The Canadian Out-of-Home Awards announce founding partners/sponsors

By M4G Bureau - April 26, 2023

The inaugural awards ceremony to be held on May 25