Karnataka Talks OOH held in Bengaluru

By M4G Bureau - February 09, 2018

Karnataka Talks OOH conference starts with lamp-lightening by Surendra Shenoy, Principal GM, BSNL Karnataka Circle, Sridharamurthy N S, Sr. DCM, Bengaluru Division, SouthWestern Railway, S Kumar, CMD, Srishti Group, Annie Kumar, Director, Bullseye Media and Vasant Jante, MD of VJ Media Works

Karnataka Talks OOH Conference in Bengaluru today

By M4G Bureau - February 09, 2018

The Conference will bring all key stakeholders on a common platform to address the industry’s common issues in order to draw up a roadmap to resolve the outstanding issues, and identify emerging OOH business growth opportunities in Bengaluru and rest of Karnataka

EDMC extends submission date for Unipole tender

By M4G Bureau - February 09, 2018

The date for allotment of a cluster of 164 unipoles has been extended by one week; the date for opening of technical bid hasn’t been announced

Freshmenu taps into corporates with lip-smacking activation

By M4G Bureau - February 09, 2018

The activities have been designed tactically where the participants nominated by the corporate are asked to finish food in the shortest span and the winner gets Rs 1,000 in their respective Freshmenu account to spend

Karnataka OOH leaders to address critical issues at industry meet tomorrow

By M4G Bureau - February 08, 2018

The business leaders will converge at the Karnataka Talks OOH Conference in Bengaluru on February 9 to address the common industry issues and identify new growth avenues; the Conference will be conducted at Royal Orchid hotel on HAL Airport Road

New Christie Velvet CorePlus LED delivers flexible, value-priced video wall solution

By M4G Bureau - February 08, 2018

The new hardware CorePlus includes a direct mount system, making for quick and easy installation directly onto flat walls?eliminating the need for an additional mounting structure

Karnataka Govt ups the OOH quotient with pan-state campaigns

By M4G Bureau - February 08, 2018

Leading media owning firm Srishti Group has been instrumental in driving the key government’s campaign in Bengaluru and Rest of Karnataka

Havas Media bags the integrated media duties of Muthoot Pappachan Group

By M4G Bureau - February 07, 2018

The account size is estimated to be upwards of INR 50 crores and will be handled out of the Bangalore and Cochin office led by Saurabh Jain, Vice President - South, Havas Media India

Surendra Shenoy, PGM, BSNL to address Karnataka Talks OOH

By M4G Bureau - February 07, 2018

Surendra Shenoy is central to BSNL’s brand building in the Karnataka Circle and undertakes major brand visibility initiatives that include OOH advertising on traditional and digital formats

Airtel’s Naqhi Khan to share brand perspective on OOH at Karnataka Talks OOH conference

By M4G Bureau - February 07, 2018

Naqhi heads the brand and marketing communications for Bharti Airtel across Karnataka; he has worked in diverse streams that include sports marketing, ATL/BTL marketing, and now marketing communications

ITW Consulting bags in-stadia ad rights for Tri-Series in Sri Lanka

By M4G Bureau - February 07, 2018

ITW Consulting is permitted to market the in-stadia advertising rights and can enter into contract with potential clients and agencies towards exploiting the rights commercially

Jabong’s ‘Big Brand Sale’ writ large on OOH canvas

By M4G Bureau - February 07, 2018

The OOH mandate was handled by Laqshya Solutions, whereas the mainline campaign was conceptualised and scripted by Happy Mcgarrybowen; the OOH campaign ran in 8 cities using some 104 media units

NEC Display Solutions acquires LED solutions provider S[quadrat]

By M4G Bureau - February 06, 2018

The acquisition further strengthens and positions NEC as one of the world’s leading visual solutions provider while supporting a more consultative market approach focusing on in-depth understanding of customer challenges and vertical industry opportunities

Hand painted billboards make rare appearance

By M4G Bureau - February 06, 2018

Mural painters like The Walldogs in the US are keeping alive the traditional art of hand-painted billboards; mural paintings are also giving city landscapes an aesthetic look

Punjab Govt assessing industry feedback on draft ad policy

By M4G Bureau - February 06, 2018

The final policy is expected to be out in a month’s time; which will be circulated among all the urban local bodies (ULBs) for implementation in their respective cities. The draft also has a clause for strict actions against the responsible officials if the policy isn’t implemented as per the bylaws