cure.fit to hit OOH, cinema screens #ForTheLoveOfFit

By M4G Bureau - September 11, 2018

Beginning with a digital campaign, the promotion will also make its way to cinema screens, OOH and print

DTIDC opens contest for best bus shelter designs

By M4G Bureau - September 10, 2018

Out of 5 winners, one will be awarded work as the project management consultant, the next four best designers will get prize money of Rs 2 lakh each

Karnataka HC restrains BBMP from enforcing blanket ban on outdoor media

By M4G Bureau - September 07, 2018

The petitioners had questioned the August 6 resolution passed by the BBMP imposing a one-year ban on outdoor advertisement as well as the August 27 order passed by the jurisdictional officers rejecting their claim that hoardings put up by them were legal

Madison’s Platinum Media wins Ganesh Grains Media AOR

By M4G Bureau - September 07, 2018

The account will be handled from the Agency’s Kolkata office; Ganesh Grains Ltd. is a homegrown FMCG company and one of the leading wheat product manufacturers in India

OOH Industry to grow at 9.2% CAGR: KPMG Report

By M4G Bureau - September 07, 2018

With consistent growth of 3-4% every year, the industry is pegged to reach at 49.7 billion by 2023

Samsung celebrates QLED 8K launch with eye-catching Digital Campaign

By M4G Bureau - September 07, 2018

This new technology TV has been placed at important locations to demonstrate the picture quality

Havas Media bags integrated media duties of OYO

By M4G Bureau - September 06, 2018

The agency will assist in the brand launch and expansion into international markets, defining a brand positioning and a go-to-market plan is the need of the hour

YES Bank hits the streets, once again

By M4G Bureau - September 06, 2018

The brand endorses its superior offerings on Savings Accounts & Current Accounts through OOH campaign

Happy mcgarrybowen bags Foodpanda’s creative duties

By M4G Bureau - September 05, 2018

Happy mcgarrybowen has been tasked with re-thinking brand's design language including reinterpreting its logo and visual identity. The advertising and communications will follow suit to help the brand

Times OOH bags Indore Airport media rights

By M4G Bureau - September 05, 2018

The company will design, develop, operate and market the airport advertising media for a period of 10 years

Madison Media wins Bajaj Electricals media mandate

By M4G Bureau - September 05, 2018

The account size is estimated to be Rs 100 crore per annum across all media

Zac Hollis appointed Director – Sales, Service & Marketing at Skoda Auto India

By M4G Bureau - September 05, 2018

Zac’s appointment comes at an opportune moment when Škoda Auto India has been entrusted to lead Volkswagen Group’s (VW Group) India 2.0 project

Surya lights up OOH with LED bulbs

By M4G Bureau - September 04, 2018

The innovation shows a large cut-out of the bulb which is illuminated, highlighting the different aspects the product

Zenith wins Spykar media duties

By M4G Bureau - September 03, 2018

Abilities like proficiency in delivering effective, data-driven, personalised plans helped the agency in winning this account

Prysm introduces interactive, single panel large-format LPD 6K display to India

By M4G Bureau - September 03, 2018

The solution is helping to define a new category of interactive large-format single panel displays, with bezel-free viewing above 100 inches, with screen sizes available at 190 and 135 inches