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M4G Bureau

Three firms bag rights on EDMC’s unipole clusters
Three firms bag rights on EDMC’s unipole clusters

By M4G Bureau - November 28, 2018

The 3-year rights have been awarded to Pioneer Publicity, Advert Communications and Outdoor Communication

Prakash Arts wins media rights at 2 Chennai railway stations
Prakash Arts wins media rights at 2 Chennai railway stations

By M4G Bureau - November 28, 2018

The rights have been awarded for 5 years each

LG PuriCare’s new visibility drive takes off at key airports
LG PuriCare’s new visibility drive takes off at key airports

By M4G Bureau - November 28, 2018

LG has placed its latest range of air purifiers, LG PuriCare, at Delhi, Mumbai and Bengaluru airports

Noida Metro line draws strong brand interest
Noida Metro line draws strong brand interest

By M4G Bureau - November 27, 2018

Brands bag semi-naming rights for 3 metro stations, with Pari Chowk having gone for an annual fee of Rs 1.62 crore

KTM Bikes rides high on train wrap branding
KTM Bikes rides high on train wrap branding

By M4G Bureau - November 27, 2018

Handled by Rapport WW, the branding exercise leverages the extensive reach of DMRC Blue Line to highlight brand identity

Global spends on DOOH to grow at 10.1% until 2021
Global spends on DOOH to grow at 10.1% until 2021

By M4G Bureau - November 26, 2018

Spending on traditional sites will start to decline from 2019 while spending on DOOH will continue to rise, according to a WARC report

A sneak peek of ‘Mirzapur’ on OOH
A sneak peek of ‘Mirzapur’ on OOH

By M4G Bureau - November 26, 2018

Amazon Prime Video creates an OOH buzz across 10 major cities to promote the new web series

Now showing: ‘What the Folks!’ on tea cups!
Now showing: ‘What the Folks!’ on tea cups!

By M4G Bureau - November 23, 2018

Dice Media along with CupShup leveraged cup branding to cover 200 corporates in 3 cities to promote the show

Jean-Charles Decaux to deliver the keynote in 60th FEPE International Congress in Dubai
Jean-Charles Decaux to deliver the keynote in 60th FEPE International Congress in Dubai

By M4G Bureau - November 23, 2018

The Congress is now open for registrations

TDI International wins train wrap rights on DMRC Red Line
TDI International wins train wrap rights on DMRC Red Line

By M4G Bureau - November 22, 2018

The wrap rights are on 39 train sets – each having 6 rakes

National Geographic goes red in ‘monumental’ message
National Geographic goes red in ‘monumental’ message

By M4G Bureau - November 22, 2018

The brand lights up iconic Indian monuments in red to drive home the need for preserving our planet

TeamViewer ties up with BenQ for digital signage support
TeamViewer ties up with BenQ for digital signage support

By M4G Bureau - November 21, 2018

The technology partner will enable remote access to BenQ’s digital signage through the pre-installed TeamViewer QuickSupport agent

Vyoma Media’s new campaign focuses on rail travellers
Vyoma Media’s new campaign focuses on rail travellers

By M4G Bureau - November 21, 2018

The company video features everyday commuters from across the country

Brands shine bright on JCDecaux India’s Citylights
Brands shine bright on JCDecaux India’s Citylights

By M4G Bureau - November 21, 2018

Cadbury, ITC Dark Fantasy, Nestle, Nova Milk, KRBL and Big Bazaar were among those who used street furniture to promote their festive offers

NR Delhi division to re-tender rights on WiFi hotspot, plastic bottle crushing units
NR Delhi division to re-tender rights on WiFi hotspot, plastic bottle crushing units

By M4G Bureau - November 20, 2018

Due to non-participation from the industry, the authority will retender both properties with minor changes in the terms

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