WOO adds new members from Africa, Europe, Asia, US and Australasia

By M4G Bureau - November 28, 2023

WOO Chief Operating Officer Mark Flys says: “We are delighted to see such a wide range of new members joining us from across the world”.

UAE DOOH major BackLite Media to integrate inventory with LMX SSP

By M4G Bureau - November 27, 2023

“This new partnership has further opened up our programmatic inventory to the rest of the world,” says Sean Gadsby, Head of Programmatic, BackLite Media

Hush Puppies Basset Hound roams the streets of Gurugram

By M4G Bureau - November 27, 2023

A gigantic Basset Hound-themed van circled the streets of Gurugram capturing eye-balls, leaving a trail of smiles and wonder

The Crown Estate lights up London’s West End with delightful Christmas pigeons OOH spot

By M4G Bureau - November 27, 2023

The campaign debuted with a 10-minute takeover of the Piccadilly Lights, using Ocean’s DeepScreen OOH activation to create a delightful, bespoke 3D story

Graphisads IPO to open on Nov 30

By M4G Bureau - November 27, 2023

The IPO will list on NSE SME exchange

Tridisha Kataki tops 1st M4G OOH Quizathon, Osaid Butt is Runner-up

By M4G Bureau - November 27, 2023

Trishsha wins the 1st prize of Rs 20,000, and Osaid wins the Runner-up prize of Rs 15,000.

DDX Asia workshop on ‘How to map ROI for a tech integrated store environment’ on Dec 9

By M4G Bureau - November 24, 2023

Bhavin Kothari, CIO & Head of Logistics & Supply Chain, ace turtle, will conduct the workshop, which will delve into the best ways of maximising returns from a front-end focused tech integrated store experience. The workshop will be held as part of DDX Asia - the one one-stop exhibition of the latest digital display solutions for the retail and OOH industries in India to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.

1st M4G OOH Quizathon will go live today on Media4Growth at 4PM

By M4G Bureau - November 24, 2023

Arakaprava Ray, Head, Marketing Strategy, Brand Partnerships & Events, HSBC India to conduct the contest

Xtreme Media takes up Associate Sponsorship of DDX Asia expo in Mumbai on Dec 8-9

By M4G Bureau - November 23, 2023

The expo will be a showcase of advanced digital display solutions that meet the emerging and future needs of retail and OOH industries.

Miami-based LED Truck Media selects StreetMetrics planning, measurement, attribution solutions

By M4G Bureau - November 23, 2023

Jonnathan Trilleras, President and CEO of LED Truck Media says,. “We are fascinated by how StreetMetrics has evolved and are excited to continue revolutionising the mobile billboard space”.

Ocean Outdoor reopens ad fund to combat climate change, the biodiversity crisis & marine pollution

By M4G Bureau - November 23, 2023

Under the Drops in the Ocean programme, 2% of the Group’s annual reported UK revenue goes to environmental charities in the form of advertising value across the company’s extensive digital screen network in 16 cities.

1st M4G OOH Quizathon live on Media4Growth tomorrow

By M4G Bureau - November 23, 2023

Sign up for the contest!

DOOH solutions multiply revenue: Aashiq, Deputy Director, NovaStar

By M4G Bureau - November 22, 2023

Dynamic displays have changed the game significantly when it comes to brand communication in the retail and out of home spaces. Aashiq, Deputy Director of NovaStar, delves into this in detail in this conversation as part of ‘Insights @ Digital X’ presented by DDX Asia.

Panasonic Life Solutions India partners with DDX Asia expo

By M4G Bureau - November 22, 2023

Panasonic’s System Solutions Division (SSD) is exhibiting its advanced digital display solutions at the expo that will be held at Nehru Centre, Mumbai on Dec 8-9

Sapphire Media tunes into 92.7 BIG FM

By M4G Bureau - November 21, 2023

The move bolsters the company’s efforts to diversify its multi-channel media presence across markets