UTI MF’s Deepak Saluja to address 1st Transit Media Talks Conference

By M4G Bureau - February 25, 2019

Deepak Saluja, Executive Vice President, Head (Branding, Product & Channel Marketing), and Investor Education, UTI MF will speak on ‘What will it take for brands to up the spends on transit media’

Karnataka HC sets fresh deadline for BBMP to submit draft outdoor ad policy

By M4G Bureau - February 25, 2019

Next hearing on the policy scheduled to be held on March 8

MiG’s OOH route to promote fighter planes

By M4G Bureau - February 25, 2019

The fighter jet manufacturer’s OOH campaign, in association with adversize.in, was executed with special permission from the Karnataka High Court

JCDecaux launches intl audience measurement tool for airports

By M4G Bureau - February 22, 2019

The new solution will be launched at Paris Aéroport, then at Changi Airport Singapore in April, before being gradually rolled out across main hubs

UberAuto’s Chennai campaign promises haggle free rides

By M4G Bureau - February 22, 2019

The ‘ No haggling, no hassles’ campaign crafted by Ogilvy Bangalore promotes Uber auto services in the city

Spotlight on audience measurement metrics at 1st Transit Media Talks Conference

By M4G Bureau - February 22, 2019

Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group will make a presentation on ‘How audience metrics will catalyse transit media growth’

Colgate-Palmolive’s ‘suraksha’drive at Kumbh Mela

By M4G Bureau - February 22, 2019

The brand has kicked off various initiatives including wrist bands, ropes and awareness drive

HP’s Vitesh Sharma to speak on green solutions for transit media

By M4G Bureau - February 21, 2019

Vitesh Sharma, Country Head for HP Sign & Display business, HP will be addressing the upcoming 1st Transit Media Talks Conference in Mumbai on the theme of ‘Why transit media business must embrace green printing solutions’

Lodha Group checks into Mumbai airport to connect with high-flyers

By M4G Bureau - February 21, 2019

In association with Madison Outdoor Media Solutions, an experiential zone was created at the arrival terminal of Mumbai airport

Money4Drive bags bus ad rights in Indore in pact with Proactive In & Out Advertising

By M4G Bureau - February 21, 2019

The contract has been awarded for a period of 2 years

Parle Agro signs on Jr. NTR as new face of Appy Fizz for South

By M4G Bureau - February 20, 2019

This summer, Jr. NTR will be seen as part of the new Appy Fizz campaign in the region

Century Group on board as Associate Sponsor of 1st Transit Media Talks Conference

By M4G Bureau - February 20, 2019

The conference will be held at Courtyard by Marriott, Mumbai on February 28, 2019

Australia OOH industry net revenues reach A$927mn size in 2018

By M4G Bureau - February 20, 2019

DOOH revenue accounts for 52.3% of total net media revenue year-to-date

Outdoor LED display market to reach $22.4 bn by 2024

By M4G Bureau - February 20, 2019

Global Market Insights Inc.’s latest research says outdoor LED display market to be driven by growing demand for electronic billboards over printed billboards

Alita Battle Angel unleashed over city scape

By M4G Bureau - February 20, 2019

Active Media Innovations promotes Fox Star Studios’ Alita Battle Angel through tall building wraps and wall paintings in city arterial routes